Pinterest grows increasingly important to internet marketing

Pinterest is a relatively new social media platform that has grown exponentially over the past year and a new study shows that it is becoming a force in attracting new consumers.

Last year many legal marketing firms had to add Google+ to their online marketing campaigns. Now as more people join Pinterest there is a new platform to consider when a business wishes to convert internet users into customers.

By the end of 2011 Pinterest, which is geared towards women, had 7.2 million users according to the company which represent 55 percent growth. HitWise and comScore reported that Pinterest was the 60^th most popular website for January, according to Brafton News.

Producing quality visual content and informative articles will attract Pinterest users and can drive more traffic to a company’s home site. Like other social media outlets Pinterest users share content with their followers.

A visible presence on social media helps legal internet marketing firms boost a client’s page rankings in search. This demonstrates that employing all social media platforms is critical to a business’s future success and can draw more consumers.

While social media is a critical to any internet marketing campaign, search engine optimization is still important. A company looking to increase web visibility should find a legal internet marketing firm that employs a number of platforms and SEO into their marketing efforts. Digital Age Marketing is an accomplished firm that can offer w well-rounded approach to online marketing.