News / Business
India's TVS Motors & Simbhaoli Sugars Select Weather Trends International for Business Weather Guidance
It is hard to think of a country where weather is more important to the overall strength of the domestic economy than in India. For example, India is the world’s second largest producer of sugarcane (behind Brazil), so when weather does not cooperate in helping to produce a healthy sugar crop, the financial effects can be significant. While only about 35% of the official Indian GDP is directly related to the agriculture industry, when indirect effects are also included (ie., farm vehicles, fertilizers, etc…), the percentage is closer to 75%. Therefore, long range weather planning can provide a significant advantage towards the improvement of overall financial performance, which will be particularly notable this year as the Indian Monsoon appears to be headed towards a deficient year.
Weather Trends International is proud to announce two new Indian clients, who will be using our global long range forecasting capabilities and business weather guidance services to optimize their financial decision making activities.
Simbhaoli Sugars Limited is a 75 year old company which operates three sugar processing facilities (Simbhaoli, Brijnathpur in western UP, and Chilwaria in eastern UP) with a combined crushing capacity of 21,000 TCD.
TVS Motor Company is the third largest two-wheeler manufacturer in India, with a significant portion of business coming from the farm and agriculture sector. “Unlike here in the U.S., there is little if any weather intelligence available beyond a few days in India. Our year-ahead weather guidance for 51 major population centers and agricultural growing regions has tremendous applications for the world’s 2nd largest country” said Michael Ferrari, PhD, Weather Trends Vice President of Global Commodity Research.
PRESS CONTACT:
Michael Ferrari, PhD
VP, Technology & Research
(O) 610-807-3582 (C) 484-542-0111
About Weather Trends International The global leader of award winning and actionable year-ahead business weather guidance for retailers, manufacturers, pharmaceutical companies, agricultural firms, financial analysts and small business. Clients include some of the world’s most respected and successful companies like Wal-Mart, ASDA, Target, Kohl’s, Calypso, Reckitt Benckiser, Town Shoes, Sherwin-Williams, AutoZone, Anheuser-Busch, Johnson & Johnson, 3M, SC Johnson, JP Morgan, Agway, Hershey’s and over a hundred others. Its business centric weather solutions and understanding of how consumers respond to the weather is used throughout organizations to help "manage the weather risk”. Utilizing technology first developed in the early 1990s, Weather Trends International’s unique statistical math based trade secret formula forecasting methodology projects temperature, precipitation and snowfall trends by day and week a year-ahead for 20,000 locations across the globe with an industry leading 80%+ accuracy. WTI is a 2009 winner of the Red Herring North America technology award and 2009 winner of the American Business Award for Most Innovative Company of the Year. Offices in New York, NY, Bethlehem, PA, and Bentonville, AR. Visit www.wxtrends.com or www.myskeye.com for more information.
