ALBUQUERQUE, NEW MEXICO. (March 7, 2011) – Advanced Mailing Services, a New Mexico-based, full-service direct mail preparation service, announced that it is the only certified USPS FULL service mailer operating in the state of New Mexico, which provides it with a competitive advantage over other mailing services now that the United States Postal Service (USPS) will no longer use POSTNET. Mailers will be required to use the USPS FULL SERVICE option in order to qualify their mailings for presort and automated postage rates.
At the Mailer’s Technical Advisory Committee (MTAC) meeting recently, the USPS announced that POSTNET will no longer be allowed as of January 2013 and that the only way automation rates can be attained is through the FULL SERVICE option as of January 2014. These changes and consolidation efforts are part of a significant restructuring program within the USPS due to the fact that they have experienced ongoing first-class mail volume declines over the last six years.
For businesses that continue to use direct mail marketing and/or rely on the USPS for mailing high volumes of other correspondence, including invoices and more, this change can be of concern. However, those businesses in New Mexico, Advanced Mailing Services provides an ideal solution with its First Class Presorting, which yields immediate benefits in the form of decreased USPS postage expense without changing any of the mailers’ daily mailing routines. That’s because Advanced Mailing Services goes a step further by continuing to pick up customer mail and deliver it to the USPS on a daily basis.
The company has been certified to use an industrial Multi-line Optical Character Reader (MLOCR), which bar codes and sorts mail at a high-speed, providing the ability to offer same-day delivery to the USPS from the point of pick-up. Having this type of solution for mailers helps them continue their productivity while keeping costs low despite consolidation efforts by the USPS.
About Advanced Mailing Services (AMS)
Advanced Mailing Services is an Albuquerque, New Mexico- based firm that offers specialty services in copying, custom printing, mail processing, mail lists, marketing lists, print media, print ads and more for local and national customers. Native American family owned and operated, AMS has proudly offered commercial printers, print and mail brokers, nonprofit organizations, universities, state and local governments, political consultants, banks, utility organizations, retailers, religious organizations and marketing organizations a one-stop shop for over 20 years. Currently, AMS is the only mailer in New Mexico that is certified by the United States Postal Service to implement the Intelligent Mail Barcode (IMB) full-service mailing technology. For more information, please visit www.advmailsvc.com.
