Montreal, QC 7/23/2009 9:08:47 PM
News / Business

Casino Espresso Licences Affiliate Software from Income Access

The Italian style casino, Casino Espresso, has signed a licensing deal with Income Access for affiliate marketing software to power its affiliate program.

Montreal, QC July 23, 2009 – The leading provider of marketing software and solution for the igaming industry, Income Access, has announced it will supply Casino Espresso  with an affiliate marketing platform. Through this deal, “the the Italian style casino” and its affiliates will gain access to custom features, in-depth tracking reports, and a variety of marketing tools to optimize their campaigns.



The Income Access affiliate software will provide Casino Espresso with a variety of advanced features to help them maximize the ROI of their affiliate program. Advanced administrative features will offer added control of their campaigns. In-depth tracking reports will also provide insight into the performance of those campaigns, providing them with intelligence to optimize their online marketing efforts.



The Income Access software also features an array of functions and features to help Casino Espresso affiliates optimize their online marketing campaigns. Casino Espresso affiliates will enjoy graphical reports, providing them with advanced intelligence on campaign performance at a glance, as well as more in-depth tracking reports. A variety of marketing tools will also help affiliates boost traffic, referrals, and conversions.



Through the custom language settings, Casino Espresso will be able customize the user experience of their affiliates.  This will help them better engage Italian affiliates, and create an affiliate experience that reflects “the Italian style casino.”



“This announcement is excellent news for casino affiliates with Italian traffic,” said Nicky Senyard, CEO of Income Access. “The advanced features of the Income Access affiliate software will allow Casino Espresso to access critical intelligence on campaign performance, optimize their marketing efforts, and create an affiliate marketing experience that reflects their “Italian style” brand. Casino Espresso affiliates will also enjoy advanced reporting metrics and marketing tools, allowing them to boost their earning potential.”



The Income Access software also features an advanced user-interface that provides operators and affilaites  access to critical analytics at a glance. With all the information they need at their fingertips, users can then drill down for more detailed intelligence through a variety of in-depth tracking reports.



Completely brandable and customizable, the Income Access affiliate software provides iGaming operators the ability to extend their brand experience to affiliates. The same software that powers the Income Access affiliate network, it is updated regularly to meet the needs of the igaming marketplace. Featuring a variety of in-depth tracking reports and marketing tools, the Income Access software offers both operators and affiliates the resources they need to maximize the return of their online marketing campaigns.



About Casino Espresso

Casino Espresso is an innovative new Casino that provides ground breaking technology, streaming live feeds of Casino dealers straight from Casino di Venezia in Malta. Casino di Venezia is Malta’s most renowned Casino, a hotspot for Malta’s most illustrious holiday makers.

Casino Espresso is licensed in Malta and caters to the Italian market of online Casino players. Besides offering live Roulette, Blackjack, ‘30et40’ and ‘Punto y Banco’ Casino Espresso also offers regular version of these games as well as Video Poker and Slot Games. All the games are powered by Gaming Zone, the up and coming software provider. Being registered in Malta, the casino is not only available to players in Italy, but to all players in Europe (besides Malta) where legislation does not ban online gaming.



About Income Access

Working closely with its partners to help them succeed in the igaming space, Income Access has been helping both operators and affiliates leverage affiliate marketing since 2002. Offering a blend of four types of services, Income Access provides affiliate marketing solutions tailored to the unique needs of its partners: (1) an affiliate network of over 18,000 gaming affiliates, (2) affiliate management services, (3) white label affiliate marketing software, and (4) an SEM agency specifically for the igaming industry. Partnering with over 60 operators since its inception, Income Access works with some of the most trusted names in online gaming, such as Bingo.com, Ladbrokes, Market-Ace, Victor Chandler, and Game Account.

 

CONTACT INFORMATION

Nicky Senyard

Income Access

514-849-8595

http://www.incomeaccess.com

 

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