Mobile site speed crucial for internet marketing

New York, NY- Tablets and smartphones are growingly increasingly popular and soon a majority of people will have at least one or both devices. With so many people accessing the internet from mobile devices it is important that mobile sites are able to load quickly.

A survey by Equation Research found that mobile users expect web pages to load as quickly as their laptops or desktop computers. Close to 66 percent of respondents said that the main issue with web access on their mobile devices is speed. And although a legal internet marketing company cannot do anything about the speed of a mobile network they can make certain their sites are augmented for mobile access.

The Pew Research Center found that tablet sales double over the 2011 Holiday season. Aside from looking for directions and posting on social networks, a large number of mobile users research products and services on their devices.

Site speed is an important component of legal internet marketing for all devices. Although Google’s Matt Cutts said in a recent web video that speed does not adversely affect a site’s page rankings, it does play a factor, and users get frustrated quickly when it takes too much time for a page to load on any device.

Legal internet marketing companies should make certain the sites they host are monitored for speed. This will help web developers determine how to optimize future sites for faster loading times.