Internet marketing through social media yields more leads

New York, NY- Social media has not only transformed the way we interact with friends, but has also made dramatic changes in the world of legal internet marketing. More and more businesses and service providers are generating leads and creating brand awareness through a variety of social platforms.

A recent study, conducted by the Aberdeen Group found that some businesses were able to generate 17 percent more leads through social media platforms. While this is may not seem like a large percentage a small business can benefit from the exposure and word of mouth from a happy new client.

The Aberdeen Group also found that some companies that have especially engaging profiles on social media have seen a 230 percent more leads with their activities on the platform.

Legal internet marketing companies often recommend that their clients develop profiles on sites such as LinkedIn, Twitter, and Facebook in order to better promote their businesses. With millions of people logging into their social media accounts on daily basis, this can give a company exposure they can’t get from traditional advertising.

In addition to exposure, a legal internet marketing company can get insight into their target audience and better cater marketing efforts to satisfy consumers.

Brafton news recently reported that businesses on Facebook planned to increase their marketing efforts on the popular site and also planned to be more active on Google+ and Twitter.