Rochester,NY 8/8/2009 1:01:56 AM
News / Business

News Corp., NWSA - News Corp. plans fees for newspaper Web sites

Visitors to the Web sites of newspapers owned by News Corp. will have to start paying fees to read the news within the next year.It's risky for the company because a pay barrier could drive away Web traffic -- and with it, advertising revenue.

 

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Murdoch told analysts late Wednesday that the company plans to start charging at all of the company's news Web sites. It wasn't immediately clear whether News Corp.'s broadcast Web sites would be included.

The idea of charging online is a reversal for Murdoch, who talked about throwing open the Journal's paid site when his company took over the newspaper in 2008.

There is a growing urgency, at News Corp. and elsewhere, to do something to stem the decline in ad revenue.

News Corp. lost $203 million in the most recent quarter and sees few indications of a speedy comeback. "I think the worst may be behind us but there are no clear signs yet of a fast economic recovery

 

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