August 24th to 28th is Sportsbook Week on the Income Access Blog

MONTREAL, QC. August 19, 2009 – Income Access is delighted to announce that its enormously popular blog  will play host to “Sportsbook Week” from August 24^th to 28^th, 2009. Income Access will be featuring a series of Sportsbook topics on the blog, from commission structures and setting up deals in the Sportsbook vertical to the current promotions and features of the top sportsbetting brands in the industry. With the start of the Premier League Football season this month as well as other popular sporting events coming up such as the US Open and the European F1 Grand Prix races, it is the ideal time for affiliates to optimize their sportsbetting campaigns. After positive Bingo Week feedback at the end of July, Income Access has recognized the huge appetite among affiliates for the expertise and experience of IA’s team of affiliate managers.

Topics to be covered on the Income Access blog will include the very basics of what affiliates need to know about Sportsbook commissions, as well as more advanced topics, like the advantages and disadvantages of popular Sportsbook commission structures. Affiliates can also learn more about negative rollover, along with tips on how to negotiate a deal with a Sportsbook merchant. Income Access will also feature a number of top Sportsbook merchants, allowing affiliates to better learn about the different types of operators in the market.

“As soon as the hugely successful Bingo Week was over, we at Income Access decided to continue the trend with Sportsbook Week,” said Nicky Senyard, CEO of Income Access. “As the global leader in affiliate marketing software in the iGaming industry, we have a wealth of knowledge and experience that we want to share with our affiliates. Not only is it in their interest to maximize the potential of our pioneering software, but it's in our interest too. Their success is our success.”

Sportsbook Week on the Income Access blog will also include some unique insider tips on how the market leading Income Access affiliate software can best be used by affiliates to analyze their traffic. This information will help them make sure that they’re on the correct commission structure and will allow them to learn how they can better leverage their statistics to negotiate a more lucrative deal.

Income Access is a provider of integrated marketing software and solutions to the iGaming industry. The company offers affiliate marketing software, an affiliate network, and an SEM agency, specifically for the iGaming industry. Income Access has an extensive customer base of Sportsbook merchants. These include respected market leading brands such as Ladbrokes, Victor Chandler, Canbet, Centrebet, SportsAlive, betinternet, SportingBet and BetUK

About Income Access

Working closely with its partners to help them succeed in the iGaming space, Income Access has been helping both operators and affiliates leverage affiliate marketing since 2002. Offering a blend of four types of services, Income Access provides affiliate marketing solutions tailored to the unique needs of its partners: (1) an affiliate network of over 18,000 gaming affiliates, (2) affiliate management services, (3) white label affiliate marketing software, and (4) an SEM agency specifically for the iGaming industry. Partnering with over 60 operators since its inception, Income Access works with some of the most trusted names in online gaming, such as Bingo.com, Ladbrokes, Market-Ace, Victor Chandler, and Game Account.

CONTACT INFORMATION:
Nicky Senyard
Income Access
514-849-8595
http://www.incomeaccess.com/