World Demand for Industrial and Institutional Cleaning Chemicals to Exceed $44 Billion

World demand for industrial and institutional (I&I) cleaning chemicals is projected to increase 4.7 percent per year to $44.4 billion in 2016.  Although North America and Western Europe will continue to account for more than half of global demand, much faster growth is expected in developing regions.  The Chinese market will continue to grow at a robust pace, even as economic growth in China begins to moderate.  The potentially large Indian market will post the world’s fastest gains, but will remain far less developed, even by the standards of the region.  These and other trends, including market share and product segmentation, are presented in World I&I Cleaning Chemicals, a new study from The Freedonia Group, Inc., a Cleveland-based industry market research firm.  

Among more developed markets, growth will improve as the global economic condition brightens.  In the US market, by far the world’s largest, I&I cleaning chemicals will benefit from the economic recovery, boosting manufacturing activity and raising the patronization rates of commercial establishments -- which will contribute to increases in demand for products used to clean restaurants, hotels, and other commercial facilities.  There will be a similar rebound in Western Europe and Japan, although gains in those locations will be generally smaller. 

The products expected to register above average growth are generally those which are used in faster growing applications, such as health care and food processing.  Disinfectants and sanitizers will be the foremost beneficiaries of this trend, particularly in areas in which they typically have been underutilized, but also in developed areas due to more intensive infection control efforts and the continuously evolving nature of bacterial and other microbial threats.

The Freedonia Group is a leading international business research company, founded in 1985, that publishes more than 100 industry research studies annually. This industry analysis provides an unbiased outlook and a reliable assessment of an industry and includes product segmentation and demand forecasts, industry trends, demand history, threats and opportunities, competitive strategies, market share determinations and company profiles.