Montreal, QC. September 10, 2009 – Bingo software and managed solutions provider, Parlay Entertainment Inc., has signed as a white label partner of Income Access. Income Access will be providing Parlay with a white label affiliate software solution for Parlay to launch their own affiliate network of bingo brands which will use Parlay’s software and its recently launched managed solution in Alderney. Parlay is also one of Income Access’ sponsors at the Budapest Affiliate Conference (BAC).
Parlay Games Limited recently launched a turnkey solution which will feature its multilingual, multicurrency Parlay5 software system, allowing gaming operators to effortlessly connect to the solution through a network partner or affiliate relationship. In addition to a total solution, Parlay Games Services will also feature best in class gaming content from numerous other software partners, adding additional games to the Parlay solution.
“We believe that a network of Parlay brands will provide added-value to existing and potential Parlay clients,” says Scott White, CEO of Parlay Entertainment Inc. “We also look forward to the expertise that Income Access can provide for affiliate management best practices in the iGaming industry in general and the Bingo vertical specifically.”
Nicky Senyard, Income Access’ CEO says “We look forward to partnering closely with Parlay while they develop and grow their affiliate network. Launching an affiliate network will enhance their product in the industry.”
Income Access provides affiliate management white label software to a variety of iGaming operators who are looking for a stand-alone affiliate program, as well as iGaming software providers looking to launch an affiliate network. Income Access was recognized as the “Best Affiliate Program” at the 2nd Annual Online Bingo Industry Awards at the Bullet Bingo Conference in June 2009.
The integration of the Income Access white label has begun, and affiliates are invited to meet with the Income Access team at BAC to discuss future opportunities of becoming a Parlay affiliate. Any affiliate who is interested can set up a meeting by emailing bizdev@incomeaccess.com.
About Parlay
Ten years ago, Parlay technology powered the world’s first online bingo site. Today, they provide the software behind more than 100 online bingo rooms belonging to top tier companies such as Virgin, Paddy Power and Yahoo.
Leading gaming operators and big brands across Europe, Latin America and Scandinavia have chosen Parlay bingo software for its outstanding multilingual and multi-currency capabilities. It’s no wonder that Parlay Entertainment is “Where the World Plays Bingo™.”
About Income Access
Income Access, an integrated marketing software and solutions company (http://www.incomeaccess.com), will be attending both the Budapest Affiliate Conference (BAC) (http://www.budapestaffiliateconference.com/) and the EiG Congress and Expo (http://www.eigexpo.com/) in September, 2009. Income Access team members, including CEO Nicky Senyard, will be available to meet directly with attendees at both conference venues. Conference visitors are invited to visit the Income Access booth to learn about Income Access, as well as featured partners Bingo.com, Extra Bet, Gambling B2B, Gamer Web, mFortune, Parlay, SportingBet, Virtue Fusion, Shoot Jack, and Victor Chandler.
Working closely with its partners to help them succeed in the iGaming space; Income Access has been helping both operators and affiliates to leverage the power of affiliate marketing since 2002. The integrated marketing solution includes (1) award-winning affiliate software, (2) an affiliate network with over 18,000 members, (3) affiliate management, (4) search engine marketing services, (5) online marketing development, and (6) media buying. Partnered with over 80 operators across all gaming verticals, Income Access tailors its services to meet the specific needs and goals of its clients.
CONTACT INFORMATION
Nicky Senyard
Income Access
http://www.incomeaccess.com
