Plano, Texas 9/22/2009 8:22:59 PM
News / Business

CROSSMARK® deploys XOP Networks’ Mass Notification Solution to enhance communications with associates.

XOP Networks, Inc., a manufacturer of Value Added Service platforms that provide Voice Mail, Mass Notification, Audio Conferencing, Web Conferencing, Video Conferencing, Enhanced Firebar (emergency conferencing) and other applications, announced today that CROSSMARK® a professional services company that serves the  consumer goods industry and is headquartered in Plano, Texas has deployed XOP Network’s Mass Notification Application on XOP’s Universal Service Node (USN) platform to notify its associates of available work assignments and special offers.

 

CROSSMARK® is a professional services company that helps consumer goods manufacturers and retailers reach their performance objectives. This is accomplished by excelling in four key areas – headquarter selling, retail merchandising, store level marketing, and streamlining trade practices.

                                                                                                                     

“We have been using XOP Networks’ Mass Notification application to keep our associates informed and to notify them of available work assignments. We were particularly impressed with XOP Networks’ ability to quickly customize the system to fit our business procedures. With 20,000+ associates and thousands of retail sites to serve we needed an efficient Mass Notification system to get the information out.  We consider this Mass Notification capability as a critical mechanism to control our expenses, enhance communication with our associates and better serve our customers,” said John Thomas, Director of IT Infrastructure, CROSSMARK®.

 

“We consider it an honor to be able to work with CROSSMARK®, a company with such a long and distinguished history of serving the retail industry to better serve their associates and customers  by using the multi-modal Mass Notification capability on our Universal Service Node platform,” said Sudhir Gupta, CEO, XOP Networks.

 

“Using our system, Crossmark sends thousands of mass notification voice calls quickly to its associates which would otherwise require human resources. The system allows sending of pre-recorded messages or on-the-fly recorded messages with and without feedback required. In addition to voice messages, the USN can send email blasts and SMS blasts that can be scheduled with recurrence” added James Park, Director Technical Assistance Center, XOP Networks.

 

 

About Crossmark®

CROSSMARK® is a professional services company that helps consumer goods manufacturers and retailers reach their performance objectives. It does this by excelling in four key areas – headquarter selling, retail merchandising, store level marketing, and streamlining trade practices.

 

In business for more than 100 years, CROSSMARK employs more than 20,000 associates worldwide in offices in the U.S., Canada, Mexico, Australia and New Zealand. Headquartered in Plano, Texas, CROSSMARK is a privately owned corporation.


Its mission is to be the best business services company within the consumer goods industry, delivering growth solutions and exceptional service.

 

For more information about Crossmark, visit its website at www.crossmark.com.

                                                                                                                           

 

About XOP Networks

Beginning in 2003, XOP Networks embarked on developing a next generation IP based service and application platform. Realizing this vision, it shipped its first product, a Digital Collaboration Bridge (DCB) in 2004. A DCB combines rich Audio Conferencing and Web Conferencing, thus creating a collaborative experience for the end users.

Leveraging the success of the DCB, the product portfolio was expanded in 2005 to include the Group Alerting and Conferencing Server (GACS). The GACS allows mass notification messages to be dispatched over a variety of communications networks, while it brings an organization's brain trust into a quick audio conference. Year 2006 saw the addition of the enhanced Voice Mail Server (VMS) to the product line. In 2007 XOP Networks launched its Universal Service Node (USN) which offers multiple value added services on one platform. Flexibility of our product’s architecture allows us to quickly customize our solutions to fit the needs of our customers.

Headquartered in Plano, Texas at 5508 West Plano Parkway XOP Networks was founded in 2002 and is backed by a seasoned management team. Deployed at multiple Fortune 100 companies and CLEC/IOC customers, XOP Networks' products allow customers to improve employee productivity, increase business efficiency and promote business continuity. Having both legacy and VoIP interfaces, XOP products allow customers to seamlessly transition their value added services from legacy circuit switched networks to VoIP based packet switched networks.

For more information about XOP Networks, visit its website at www.xopnetworks.com.

 

For more information please contact:

 

Chris Bussey

XOP Networks

5508 West Plano Parkway

Suite B

Plano, Texas 75093

 

Phone: 972-529-0204

Fax:      972-590-0215

Email:  cbussey@xopnetworks.com