Mr. Magic Dies of Heart Attack at 70

Mr. Magic, a New York DJ who was a key figure in helping bring hip hop into the mainstream, has died. Magic, whose real name is John Rivas, died Friday morning of a heart attack. No other details, including his age, were available.

Rivas began hosting the first all hip-hop radio show called ‘Rap Attack’ in New York in 1983. The show helped budding rappers like Notorious B.I.G. and Nas. He also worked as a hip-hop producer and released a series of greatest hits from Rap Attack. Rap Attack went off the air in 1989.

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