Pro Step Marketing worked with Stacia Meeker and Gilbert Jaramillo, leaders of the West Valley Real Estate Group in Glendale, AZ to develop a comprehensive real estate marketing strategy to expand the team’s online presence. The results of this strategy include a custom website with advanced search tools and search engine-friendly content.
Visitors using the new custom website will find easy-to-follow navigation, compelling copy, helpful resource tools and advanced property searches. Available properties in the real estate markets of Peoria, Glendale and Goodyear, AZ and featured lifestyle communities are easily accessible to site users - only one or two clicks away. Additionally, site visitors can easily sign up for free email updates when properties matching their criteria in the Peoria, Glendale and Goodyear real estate market are listed, and browse the West Valley Real Estate Group’s featured listings.
A new search engine optimization program was also implemented that will eventually move the Glendale, AZ real estate website up in the natural search engine rankings on such major search engines as Yahoo!, Google and MSN. This part of the marketing strategy will lead to more recognition throughout the community and on the Internet. Rankings vary depending on the search engine.
Meeker and Jaramillo are real estate professionals who go out of their way to assist Glendale, AZ home buyers and sellers. The West Valley Real Estate Group used Pro Step Marketing's knowledge and experience to guide them through the development of the new website to better assist their clients.
"We love the overall look and feel of the design, but mostly, we love that the site looks unique to us as opposed to our content shoe-horned into a template,” Meeker said of the new website developed by Pro Step Marketing.
Beyond the stunning look of the new website, Meeker added that both home buyers and sellers in the Glendale, AZ area will find the website extremely valuable to their real estate needs. “The largest benefit to both parties is that the wealth of information and resources we have to offer are organized and indexed intuitively. Buyers and sellers will be able to find what they need,” she said. “Buyers and sellers will have every opportunity to research home values, market conditions and the buying or selling process while having the option to contact us for more specific assistance. We didn’t want our visitors to feel pressured into contacting us and our new website is much more visitor-focused than other Realtors’.”
Pro Step Marketing, located in Huntersville, North Carolina, provides Real Estate Web Design, marketing consultation and education services to real estate agents across the country, along with logo design, branding services for print and web, website design and development, including lead integration strategies, and search engine optimization. Pro Step Marketing has a team dedicated to pulling all the pieces together so their clients can finally get the results they've always wanted from their real estate marketing strategy.
