2012 Aesthetic Medicine Stats Confirm Botox Grows a Medical Practice

The economy is seeing an upturn and so too is the aesthetic medical industry. The ASPS, ASASP and the AAFPRS published that in 2012 cosmetic procedures, both surgical and minimally invasive were up over 2011. The IAPAM's Aesthetic Medicine Symposium offers the most comprehensive, hands on, live demonstration and didactic instruction in all of the top 5 non-invasive procedures that the these aesthetic medical association report on, and offers unparalleled business support to physicians as they build successful aesthetic medical practices and capture the continued growth in the minimally-invasive market in 2013.

The American Society of Plastic Surgeons (ASPS) reported that "surgical procedures grew only by 1% in 2012, but non-surgical treatments, such as botox, dermal fillers and chemical peels grew by 6%." "More people are turning to the more inexpensive non-invasive procedures rather than surgical cosmetic procedures," says Jeff Russell, Executive Director of the International Association for Physicians in Aesthetic Medicine (http://www.iapam.com). "They may not get the long term benefits of a face lift, but with a combination treatment of botox and dermal fillers, then can get a great result at a fraction of the price." In the recent report from ASPS, there were 13 million non-surgical procedures performed in 2012, and the top five minimally-invasive procedures were:

•Botulinum toxin type A (6.1 million procedures, up 8 percent)
•Soft tissue fillers (2 million procedures, up 5 percent)
•Chemical peel (1.1 million procedures, up 2 percent)
•Laser hair removal (1.1 million procedures, up 4 percent)
•Microdermabrasion (974,000 procedures, up 8 percent)

"For the third consecutive year, the overall growth in cosmetic surgery continues to be driven by a significant rise in minimally-invasive procedures," confirmed Dr. Gregory Evans, MD, President of the ASPS.

Equally, reports from the American Academy of Facial, Plastic and Reconstructive Surgery (AAFPRS) confirms the increasing popularity of non-surgical treatments, notably, the number of men having botox, which was up 27% from 2011, with hyaluronic acid fillers and microdermabrasion also among the most popular maintenance treatments.

Finally, the American Society for Aesthetic Plastic Surgery (ASAPS) echoes the findings of the other aesthetic medicine and cosmetic surgery societies. "There were over 10 million surgical and nonsurgical cosmetic procedures performed in the United States in 2012. Surgical procedures accounted for 17% of the total number of procedures and 61% of the total expenditures, with nonsurgical procedures making up 83% of the total number of procedures and 39% of total expenditures," and again, botox led the way in the number of procedures performed.

Jeff Russell concurs. "We are hearing from our members that minimally invasive procedures like botox and other cosmetic injectables, medically supervised hCG weight loss (http://www.hcgtraining.com) as well as laser treatments, microdermabrasion and chemical peels are in tremendous demand by patients, and we are seeing a correlating increase in the demand for our training.

For more information on the IAPAM's upcoming Aesthetic Medicine Symposium (http://www.aestheticmedicinesymposium.com) and/or the IAPAM's Clean Start hCG for Weight Loss Physician Training (http://www.hcgtraining.com), please see http://www.iapam.com or contact the IAPAM at 1-800-219-5108 ext. 704.

Botox is a trademark of Allergan, Inc.

About the International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: botox training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM's website.