Windsor, Alberta 10/26/2009 10:30:00 PM
News / Business

Yahoo (NasdaqGS: YHOO) triples profit, beats expectations

 

Yahoo (NasdaqGS: YHOO) beat Wall Street's profit and sales expectations as spending by advertisers showed signs of life in the third quarter and as months of cost-cutting and restructuring boosted the Internet company's bottom line.Shares of Yahoo, the top U.S. seller of online display ads but a distant No. 2 to Google Inc  in search, jumped 5 percent after the results, which analysts said boded well for the fourth quarter, when ad spending should improve further. Yahoo's revenue from display advertising was much better than expected, said RBC Capital Markets analyst Ross Sandler, citing the 2 percent sequential increase in U.S. display ad sales.

 

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"That basically says that large Fortune 500 advertisers who want high-quality, premium inventory are going back to Yahoo more in the third quarter than they were in the first or second,"  Sandler continued.  The Net profits from Yahoo more than tripled over the year, though a big chunk came from the sale of its state in a Chinese Web Site alibaba Yahoo has undergone significant restructuring since Chief Executive Carol Bartz took over in January. It said in April it would lay off 5 percent of its workforce, or about 675 jobs, and it also pulled the plug on underperforming properties. Yahoo also signed a 10-year Web search partnership with Microsoft Corp <MSFT.O> to challenge Google, a pact that U.S. and European antitrust regulators are evaluating. Chief Financial Officer Tim Morse said on a conference call that the company still believes the deal will close in early 2010, and that they can make significant progress on integration in one or two major markets next year.

 

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