Pro Step Marketing developed a seller
lead generation website and marketing campaign designed to generate seller
leads for Alyce Walker, a real estate professional in Charlotte, NC. The new website is focused on assisting sellers
with targeted content, eBooks and worksheets.
Homeowners that visit Walker’s new website, SellingYourCharlotteHome.com,
will find many tools including eBooks, a For Sale by Owner (FSBO) guide, along
with several checklists and worksheets focused on helping the seller prepare
their home before listing. Walker’s
marketing campaign also focuses on getting the word out to sellers in Charlotte,
Matthews and Waxhaw, North Carolina by offering information by mail and local
media. This site, with all of the
available tools, allows homeowners to evaluate all their options and know there
are experts in Charlotte, Matthews and Waxhaw that can help them.
"We have watched the trends over the last year and
recognized that 2013 was going to be a crucial year for agents and brokerages
to have a marketing campaign specific to reach the seller target market. For the last 6 months we have had specific
mega agents and teams implementing some of these strategies in their market
before taking this strategy national. The results have surpassed our
expectations", comments Andreassen of Pro Step Marketing. Pro Step
Marketing, led by Tricia
Andreassen, is a leader in real estate marketing strategy providing fully
executed marketing plans for real estate professionals from print to web. Pro Step
Marketing is located in the Lake Norman town of Denver, NC, within
the Charlotte NC metro area. They provide Real Estate Web Design, marketing
consultation and strategic coaching and implantation services, website design
and development, IDX integration, Brand strategy, print marketing and social
media marketing as well as search engine optimization to real estate agents
across the country. Pro Step Marketing has a team dedicated to pulling all the
pieces together so their clients can finally get the results they've always
wanted from their real estate marketing strategy.
