News / Business
Wholesale Furniture Brokers' Inventory Concerns for Black Friday Shoppers
Wholesale Furniture Brokers' Black Friday sale includes free shipping and discounted prices on more of the popular products available to order online on the USA and Canada websites. The Black Friday sale is only available for one day only, ending at midnight, so customers are encouraged to order before the sale ends to take advantage of the deals.
Black Friday is the start of the Christmas shopping season and is the beginning of the busiest shopping season for Wholesale Furniture Brokers. Matt Holmes, Marketing Manager of Wholesale Furniture Brokers says that traffic and sales on their websites usually slows down on Thanksgiving but shoots up again on Black Friday. "Lots of people are now looking for early Christmas deals. Orders are fulfilled in the order received, so when inventory is tight, it pays to order early, even on backordered items," adds Holmes.
Last year, Wholesale Furniture Brokers experienced a 13% increase in traffic compared to the monthly average. Sales were up 62% compared to the daily average. This year, Wholesale Furniture Brokers expects an increase of 28% in traffic compared to the monthly average and 138% in sales compared to the daily average for Black Friday.
During past Black Friday sales, inventory was a problem as well. "Everyone always wants the same items I guess," contemplates Holmes. He also advises that, "People don't realize that most online stores don't hold inventory. That means once an item sells out with a supplier, it's sold out on all websites that sell that item." Some websites don't offer backorders. Wholesale Furniture Brokers does to give their customers an advantage when the shipments arrive at the warehouse.
When asked about what customers can expect from the Black Friday sale, Holmes answered that there will be added customer support and more exceptional value. "Wholesale Furniture Brokers wants to let customers know that they can count on us to get them the products they want on time for Christmas. We encourage customers to call in and ask for further discounts on orders of three or more of the same item, or over $5000," says Holmes.
A Wholesale Furniture Brokers' Black Friday specials notice is sent out to customers through its email newsletter system, which is sent out on the same day. Other websites are already promoting Wholesale Furniture Brokers' coupon codes and banners for Black Friday.
About Wholesale Furniture Brokers
Wholesale Furniture Brokers offers price leading furniture to online customers direct from the manufacturer in the USA and Canada. World-class customer service is provided to customers by telephone, email, and chat. Shoppers can choose from a growing collection of traditional, modern, and contemporary furniture styles for inside and outside of the home at Wholesale Furniture Brokers. Consumers do not need to pay a membership fee to buy from Wholesale Furniture Brokers. Furniture retail businesses and interior designers interested in ordering furniture available on GoWFB.com and GoWFB.ca can apply for Wholesale Furniture Brokers' furniture dealer and vendor program.
