Several major American corporations are teaching customers about energy conservation, recycling, producing less waste and reducing heat-trapping carbon emissions as a way of showing they care about the planet. In the world of big business, weather disasters and a push for fuel alternatives have sparked controversy and a growing concern about the threat of global warming. Environmental activists note companies like McDonald's and Starbucks are currently more committed to fighting global warming than the
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Big business leans green in an environmentally aware consumer marketplace
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