FT. WORTH, Texas 4/20/2007 3:49:11 AM
FT. WORTH, Texas—April 19, 2007—Starr Tincup, an integrated marketing firm for business-to-business software and services companies, has recently co-authored a white paper with AccruePartners, a Charlotte, N.C.-based recruiting and staffing firm. The white paper, “2007 Charlotte Employment Trends,” provides information on trends in the Charlotte community based on primary research and expert analysis of the space.
The white paper can be downloaded here: http://www.accruepartners.com/mrr_request/indexR.html?refer=ST_MRR.
AccruePartners and Starr Tincup began the composition of this report with quantitative research into the Charlotte business community and an analysis of underlying macroeconomic trends that are impacting the community. The compilation of this data provides local employees and employers with the information they need to maintain a competitive edge in their industry. At the same time, this research helps AccruePartners better understand its target market and establishes them as thought leaders.
“People are not interested in reading another sales slick,” said Bret Starr, principal and co-founder of Starr Tincup. “Time and time again, we have found that people want information that can help them make better choices, work more productively and allocate their energy to those things that truly matter. We bring together industry experts and the responses of the community as a whole to create these valued reports.”
AccruePartners began this comprehensive research initiative because they found that the Charlotte job market is one of the hottest in the U.S. and wanted to find out how employers are recruiting and retaining the best employees while still maintaining profitability and how employees are finding the employer that is the best fit for them. The survey revealed that employees care about work environment more than any other feature of their job and that the most desired positions for 2007 are in sales.
These findings and others are discussed in the “2007 Charlotte Employment Trends” report. The key points uncovered in this survey are as follows:
• Charlotte employers continue to increase hiring in 2007 at a rate of 10+ percent.
• Employers often misunderstand why their employees leave.
• Employees believe they should receive more substantial raises.
“We’re really excited about the research report, and we feel that it truly provides insight into our marketplace,” said Amy Noland, principal partner of AccruePartners.
To learn more about the white paper or AccruePartners, visit their website at www.accruepartners.com.
About AccruePartners
At AccruePartners, we strengthen companies and build careers by bringing talented candidates and leading businesses together. We are a Charlotte, N.C.-based full-service recruiting firm handling both temporary and permanent placement. Our specialties include human resources, finance and accounting and corporate administrative support.
For more about AccruePartners, visit our website at www.accruepartners.com.
About Starr Tincup
Starr Tincup is an integrated marketing firm for B2B software & services companies. We help our clients market smarter! Our scope of services includes planning, research, infrastructure and programs. Visit http://www.starrtincup.com or http://starrtincup.blogspot.com to learn more about our firm.
