Reseda 3/7/2014 3:30:04 AM
News / Business

Allen’s Flower Market Launches New Website

Reseda Florist Focuses on New Graphics and Functionality as Part of Comprehensive Marketing Program

Allen’s Flower Market, a Reseda, California-based, family-owned and operated flower shop, announced that it has launched a new version of its website that includes new graphics and functionality as part of its ongoing comprehensive marketing program overseen by Flyline Search Marketing.

 

The new website reflects the Reseda florist’s movement to more online communication and engagement with its customers, including widgets on the website that connect website visitors with the florist’s Facebook page and Google+ page. This makes it easy for the visitor to connect with the Reseda florist on its social media channels.

 

The website has expanded content that includes more product categories and services information as well as pages for its events and wedding flower services and recent news on Allen’s Flower Market. There are also menu choices that make it easy for returning customers, including order status and a “My Account” option so customers can store addresses, important dates, and information that helps the Reseda florist personalize the shopping experience.

 

The Reseda florist has made these changes in conjunction with its ongoing comprehensive marketing program, which began last year in response to the findings that more of its customers and potential customers were using the Internet and their smart phones to research and shop for local flower products and services. Since implementing the marketing program, Allen’s Flower Market has already experienced an increase in website traffic, in-store visits, and revenue.

 

About Allen’s Flower Market of Reseda

Allen’s Flower Market is a family owned and operated business first started back in 1956 by the Goldman Family.  The Family's first retail flower shops were located in Hollywood, California, including a location at the historic Hollywood Ranch Market. The Family's Reseda Store has been proudly serving Reseda and the greater San Fernando Valley since 1985.  The family is involved day-to-day in all areas of the business and takes great pride in creating only the finest and freshest flower arrangements, gourmet gift baskets, flowering plants and more for their customers. Allen’s Flower Market also offers unique floral designs, friendly prompt service, daily delivery to the greater San Fernando Valley, and great value. For more information and to view Allen’s Flower Market flower arrangements, plants, flowering plants and gift baskets, please visit www.AllensFlowerMarketOnline.com or call them directly at 818-996-2603.