News / Business
Photizo Group set to Drastically Change Market Intelligence Content Delivery in 2014
Photizo Group has changed the way customers experience market intelligence content delivery. Inspired by customer feedback, Photizo Group is delivering a radically new imaging advisory service package that is going to change how businesses use market intelligence to drive growth in 2014.
Photizo Group has developed a three-tiered Imaging Advisory Service package that is designed to provide unlimited, easy, and affordable access to top imaging industry insights, market intelligence, and data. This provides end users powerful intelligence tools to implement smarter strategies, successfully target customers, and maximize opportunity growth.
The base level of content access is Business Intelligence. This information platform gives subscribers full access to market insights, industry articles, market perspectives, and data from Photizo Group’s Hard Copy Data source, an online database of hardware and supplies specifications. The Business Intelligence platform is available on a per-seat basis and for less than $2 per day, subscribers are able to leverage a continuous stream of impactful imaging industry information.
The next level is the Navigator Service, which provides full access to Business Intelligence information plus unlimited access to Photizo Group’s analysts. Users receive unlimited inquiries, 50 hours of desk research, forecast perspectives, as well as an analyst who can serve as a virtual team member for corporate activities.
The premium level is the full Advisory Service. Users receive the first two levels of service plus a complete list of MarketMetrics Forecasts, including Hardware, Supplies, Managed Print Services, and Digital Workflow. Subscribers also receive full access to Photizo's unique primary research-based Decision Maker Tracking Study; a survey of thousands of IT decision makers around the world that identify purchase and brand dynamics within managed print service contracts. Furthermore, subscribers receive briefings from senior analysts and content experts to provide in-depth analysis of key topic areas.
“Large consulting and research firms provide standardized solutions and processes. Our customers have been expressing significant interest in easier and less restricted access to the valuable insights and market intelligence we provide. We collaborated with our clients to better understand their needs and are pleased to announce an easy to access, unlimited advisory service package to help exceed their business goals,” says Edward Crowley, CEO of the Photizo Group.
Additionally, Photizo Group has expanded the breadth and depth of its Decision Maker Tracking Study including smaller business sizes within the firm's observational scope, which gives a broader range of applications for the study. Photizo Group also added a generational metric that segments decision makers by their age, giving greater insight into the emerging leader trends. Analysis of billing structures within managed print service contracts has been refined to better capture typical payment details. The overall scope of provider service offerings has been expanded for insights on the range of capabilities of particular vendors. In addition, Photizo Group has taken into greater consideration why companies are engaging in managed print services, what they are receiving, and the level at which their needs are being met. Photizo Group’s aim is to create a more comprehensive and accurate research study that allows the firm to deliver high-value-added insights to the customer.
To support the new advisory service platform, Photizo Group has launched a new enhanced website that provides streamlined navigation, and optimized functionality enabling users to truly leverage the advisory service and market intelligence content.
Photizo Group is working hard to radically alter the way market intelligence information is delivered. By providing an easy to access, unlimited advisory service based on international customer needs, 2014 isn’t going to be the same.
About Photizo Group
Founded in 2006, Photizo Group is a consulting and market intelligence firm. We go beyond simply gathering data to guide clients through a successful transformation as industries move from product-led to service-led business models. We are passionate about guiding clients through times of disruption, and as transformation experts, we aim to lead clients to emerging opportunities by leveraging our global, multi-industry expertise.
