would like to highlight Pure Hospitality Solutions
) a provider of proprietary technology, marketing solutions, infrastructure, and branding services to hotel operators. The company's innovative platform functions as a powerful vehicle to help hotel operators achieve greater success in three specific areas: (1) expanded international exposure and recognition, (2) powerful core structure, and (3) high occupancy rates that drive increases in bottom-line profits.
In the company’s news,
Pure Hospitality Solutions has announced that accountants have completed their work on its financials. The 2014 year end disclosures with OTC Markets can be viewed at the following link: http://www.otcmarkets.com/stock/PNOW/filings.
“As previously mentioned, we intended to make some bold adjustments to our business strategy, which would briefly postpone our voluntary disclosure filings with OTC Markets,” stated Melvin Pereira President and CEO of Pure Hospitality Solutions, Inc. “These strategies came to fruition much faster than we expected, adding to an already challenging year end disclosure, as we looked to prepare them in such a way not to impede the fluidity of the audit. Once we began implementing our multi-million dollar divestiture initiative, along with a $1,000,000 debt reduction program – successfully completing both in relatively short order – it all took our accountants by surprise.”
“As PURE files 2014 year end disclosures with OTC Markets, this company is taking huge, progressive steps. Transforming like a caterpillar into a butterfly; which in no way is a pleasant metamorphosis, PURE is painstakingly making all of the necessary adjustments to emerge as a formative competitor in the $30 plus billion dollar Latin American online travel market.”
The company also told investors that it’s prepping the first iteration of Oveedia, a full-service online hospitality booking engine under development, for a soft launch. With plans to complete its arrangement with Sabre before the end of this month, PURE will have immediate access to an additional 125,000 hotels, 400 airlines, 16 cruise lines and over 25 car rental selections from which the company can begin generating immediate revenues. This relationship with Sabre will enable PURE to begin mass marketing Oveedia; expanding its visibility to the broader global market, prior to launching the 2nd phase roll-out of its region specific OTA. By the time the company begins aggressively positioning Central America and Caribbean travel destinations, “Oveedia will already be heavily indexed and recognized as a competing OTA,” continued Mr. Pereira.
“We expect that by mid-August, Oveedia will be into its second phase of the roll out, with the third phase being completed sometime in December. Revenues from OTA operations can potentially begin to occur as early as June. And having already signed on properties to Oveedia, such as Tango Mar Beachfront Boutique Hotel & Villas, our OTA can hit the ground running; immediately featuring properties from within our Central American-Caribbean focus.”
In closing, the company said that except for the Q1 2015 filing, slowed by completion of the 2014 annual report, management doesn’t anticipate being late on filings going forward. It was also indicated that graduating to a higher exchange within the next 12 months will be management’s mandate and with that will come the requirement of timely filings.
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