Barnes & Noble, Inc. (NYSE:BKS) has announced a partnership with Common Sense Media. The partnership will help Barnes & Noble customers find age appropriate books, movies, games and music for their children. A “For Parents” section has been added to the Barns & Noble website at the top of the page in the online children’s section. The new page has been added so that Common Sense may provide it’s Decider Slider and age appropriateness rating for the items selected. The page will also offer “Parents Need to Know” information, helping parents make a decision on relevant details from the review.
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Barnes & Noble, Inc. is a bookseller. Its principal business is the sale of trade books (generally hardcover and paperback consumer titles, excluding educational textbooks and specialized religious titles), mass-market paperbacks (such as mystery, romance, science fiction and other fiction), children's books, bargain books, magazines, gift, cafe products and services, music and movies direct to customers. As of January 31, 2009, the Company operated 778 bookstores and a Website. Of the 778 bookstores, 726 operate under the Barnes & Noble Booksellers trade name and 52 operate primarily under the B. Dalton Bookseller trade name. As of January 31, 2009, the Company owned an approximate 74% interest in Calendar Club. The Company subsequently sold its interest in Calendar Club in February 2009. In March 2009, the Company acquired Fictionwise. In September 2009, the Company acquired Barnes & Noble College Booksellers, Inc. and its trade name that was earlier licensed to the Company.
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