Detroit, MI 2/9/2010 5:40:53 AM
News / Business

Experts State the Importance of Custom File Folders

It's no secret that custom folders are the most important tool for identifying your business. One of the most recognizable and easy items to build brand awareness, experts are still pushing the importance of using custom file folders. Studies have shown that among office supplies used to promote businesses that personalized file folders are among the top items that people remember and associate with businesses. Perfect for presentations or distribution, custom file folders are becoming a promotional necessity in the fast-paced business world and an increasingly more important way to boost customer retention.

Vladimir Gendelman, CEO of the successful Company Folders Inc. says that he has been stressing the importance of custom file folders since he began his endeavor.

"Custom folders are incredibly affordable and simple to personalize. When customers see a unique design associated with your company, they are much more likely to remember it. We've found that a practical and memorable approach to promoting your business makes all the difference," said Gendelman.

With an infinite world of designs to choose from as well as numerous styles, there is sure to be a combination of elements to create the perfect file folders to meet your company's needs. The file folders craze has spread to many other professions aside from business as well. Scholars, lawyers, and other research professions have begun using custom folders to ensure that their target audience is reached. Take advantage of full-color printing using the latest technology for a perfect design that is sure to grab attention. When it comes to cutting through advertising clutter, nothing quite does it like custom file folders.

"Every business has a need to keep things organized. No matter which field of work you're in, file folders are a necessity. We believe so strongly in the power of custom folders because it's something that is easy to customize and can benefit any business," said Gendelman.

No matter which field your business lies in, there is a world of promotional opportunity with custom folders imprinting with your unique design. Stay on top of the advertising world by using the latest printing technology to break free of mundane and impractical promotional pieces. Company Folders offers a wide variety of personalized file folders that experts believe can boost customer retention and give new life to your advertising campaign.