Businesses are finding it ever increasingly necessary to boost their online presence to capture the attention of Millennials and the general market. The advent of Smart phones and tablets has created a culture of instant searching and a populous craving media rich relevant content. Search Engines like Google, Bing and Yahoo, have developed algorithms that rank website relevance that are weighted in favor of fresh, unique and media rich content when displaying a search result for any given search. For most small to mid-size business creating and maintaining the content and activity necessary to be relevant can be daunting and overwhelming.
So, how can a company both create fresh new content and maintain their relevance ranking?
Findit.com's solution simplifies the process of creation, optimizing for branding and creates a messaging method to expand exposure on the web through press releases and right now posting.
Findit’s Digital Management System
Findit offers two paths for businesses to solve their online branding and marketing needs.
Self Promotion
First, with Findit, businesses can set up a free account that is specifically branded to target specific marketing segments based on service, product or locations. This free account is a free website that is branded specifically to the company and links to the company existing website and all of the business’ social media accounts. This site hosts digital content like images, video, and audio clips that can also be specifically branded and optimized for search engines.
Findit Keyword Hub Site Addresses
This website can be further branded by purchasing a keyword url for the site on Findit for $99 per year. This keyword is set by the member so they can focus activity on the site around a specific keyword term they would like to index in search results under. For example, if you were selling widgets in Chicago, a business could brand a keyword site as findit.com/ChicagoWidgets. Everything published from within this Findit Site then would be relevant to “Chicago Widgets”. The site itself would be linked to the businesses website provided they have one WidgetCompany.com and help to boost the relevance of Chicago Widgets. In the event the business does not have their own website they can use their Findit site as their website. Now when a potential client searches for “Widgets in Chicago” there are more chances that the Company website and/or the Findit site will be indexed in search results. A Company can have as many keyword Findit sites as they wish. To continue the example the same company could also have /DetroitWidgets or /BestWidgets.
Once the site is created content can be added. Findit host picture galleries that can include text describing each image to improve its indexing possibilities. Each picture in the gallery can be optimized to a specific search term about that picture. Findit’s platform provides members the ability to optimization each post based on the content being typed in the post. So if a company writes a post titled “Chicago’s best Widgets are from Widget Co” the article is optimized for “Chicago’s Best Widgets”. Findit posts are as relevant as the member posting them makes them. The more content included in one post about a specific product, service or topic the increased likelihood of it indexing higher.
Press releases are another powerful tool that can be added to the Keyword Hub Site. Findit is partnered with over 280 publishers nationwide that will publish any press release submitted through Findit. A Press Release should focus on a product, service, event or company’s brand. Each press release can be linked to an outside website and can contain images and videos. This linking is very important for relevance for a company. The more sites that link to a company’s website and actually drive traffic, the more relevant search engines may deem that website. This can result in higher organic search results. Press releases can be submitted for $99.95 per release. or members can purchase press release packages for 30 press releases a month for $299 or 365 press releases a year for $1999. This lowers the price to $5.47 a press release.
The Combination of your Findit Keyword site, Press releases and Right Now posts with media rich content create extremely relevant content that can help you to rank higher organically in search engines. Volume of post will further enhance placement.
Social Media Management
Social Media can be efficiently managed through Findit. Currently, when you post a Facebook post or Tweat on Twitter, you do not get any credit in a search engine. You literally have to be in Facebook or on Twitter to see the posts. If you create the post in Findit and then share it to social media sites anyone who lands on your posts can share them. They do not even need to be a member on Findit. So if Widget Co posts an article about “Best Chicago Widgets” as press release they can then post it to over 80 social sites from Findit.
Findit Posting and Press Release Writing Service
The other path that many companies choose who do not have the staff necessary to maintain an online presence, is the Findit Press Release and Posting Writing Service. I often hear from business owners, “I want the result but don’t have time or energy to do the work.” Findit has a solution for you. Findit is expert in Search Engine optimization (SEO) and press release writing. Findit’s team of writers will focus on areas, products, and services you would like branded and do a campaign that will fit within your budget and get the results you want. A typical campaign for a company that is looking to establish a foot print in a specific location include keyword sites in Findit, a set number of Right Now posts and Press Releases. These campaigns are created based upon a business’s marketing budget. For example, if a company wanted to locations (Ex. Chicago, Detroit) and wanted 60 right now posts and 4 press releases a month, Findit would typically charge $1000 a month. Findit creates campaigns based on relevant keywords, services, products and geographic locations.
Other Services offered by Findit
Findit has an expert team of web program and design specialist. Many companies come to Findit for help managing their current website, but the site is not current, functional or set up correctly to be indexed as well as it could be by search engines. Findit offers a complete line of web services to help ensure the success of a business’s online presence.
To find out more about Findit email Bill@findit.com or go to www.findit.com for more information. Call Bill Lee 404-443-3224404-443-3224
###