US Airways (NYSE:LCC) has announced a partnership with the NBA franchise, the Charlotte3 Bobcats. To celebrate the agreement, US Airways will hold an event with the Bobcats for the company’s 6,100 charlotte based employees. Pursuant to the terms of the agreement, US Airways will sponsor in game promotions and contests for the Bobcats at home games. The company will also secure promotional scoreboard signage at Time Warner Cable Arena in downtown Charlotte. US Airways will also offer client hospitality opportunities at Bobcats home games.
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US Airways Group, Inc. (US Airways Group) is a holding company whose primary business activity is the operation of a network air carrier through its wholly owned subsidiaries, US Airways, Inc. (US Airways), Piedmont Airlines, Inc. (Piedmont), PSA Airlines, Inc. (PSA), Material Services Company, Inc. (MSC) and Airways Assurance Limited, LLC (AAL). During the year ended December 31, 2008, passenger revenues accounted for approximately 91% of the Company’s operating revenues. Cargo revenues and other sources accounted for 9% of its operating revenues in 2008. US Airways Group had approximately 55 million passengers boarding its mainline flights in 2008. During 2008, its mainline operation provided regularly scheduled service or seasonal service at 135 airports. During 2008, the US Airways Express network served 187 airports in the United States, Canada and Latin America, including 77 airports also served by the Company’s mainline operation.
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