pompano beach 2/24/2010 12:25:53 AM
News / Business

O2 Media’s Hit Show The Balancing Act Welcomes Cigna, and The Options Industries Council (OIC) to the Program!

Investing in Healthcare-- and making a healthy investment is the focus on this edition of The Balancing Act.  Make sure you tune in as Cigna, and The Options Industries Council (OIC) join the show.  They air Wednesday, February 24th at 7:00am (ET/PT) on Lifetime Television.

 

Healthcare is an ongoing issue with most Americans.  The Balancing Act, along with special guests Karen Kocher and Dr. Scott Josephs from Cigna, talk about health care and how the costs are rising in this challenging economy.  They also explain how Cigna focuses on wellness, and how the company is not just a health insurance company-- but AN insurance company.

 

They talk about how at Cigna they reward people by giving them things they could actually use in their daily lives. They also help people to understand healthcare and its costs-- in a user-friendly way.  It’s their website-- called learn4yourhealth.  The website is open to everyone! You’ll see a variety of discounts on wellness-related products and services. Including things that have strong wellness benefits-- like listening to music, gardening, caring for a pet, reading, running.  There’s even a discount on child care & dining out. Cigna’s learn4yourhealth program is the first of its kind in health care – it actually rewards people for learning.  For more information visit www.cigna.com/learn4yourhealth.

 

Moving from health options to financial options-- The Options Industry Council (OIC) joins

The Balancing Act to discuss financial futures with the viewers.  Special guest Gina McFadden, President of OIC, explains how their company provides education about the proper use of equity options.  She also talks about breaking down their risks and benefits in a manner anyone can understand.

 

Gina says, “Equity options can be used to manage investor risk because they give you the right to buy or sell a given stock at a set price within a specific period of time. The important aspect is that people need knowledge to understand exactly how these equity options facilitate.” 

 

Gina adds, “This is essential for people to understand whoever wants to use them in managing their investments. Options can also help you earn an income from your stock investment, and earn a premium on the stocks you own by selling the right to buy them.”

 

Equity options-- a great tool for rebuilding your nest egg with less risk.  To learn how you can use options to protect your investments go to www.optionseducation.org.

 

Marketing-PR Creative Writer, Denise Kraft.  About The Balancing Act: The TV show airs on Lifetime Television at 7:00am (ET/PT) -- and is America’s only morning show that’s about women, for women, and trusted by women. Celebrating life and all there is to accomplish, The Balancing Act inspires and empowers with entertaining and educational segments, placing women in the best position to achieve success in every area of their lives. For additional information or to view a segment visit www.TheBalancingAct.com. To sign up for the show’s newsletter go to www.thebalancingact.com/join.php. For more details about The Balancing Act, LLC please visit www.o2mediainc.com.  For Media/Marketing Relations—please contact Limor Windt at limor@o2mediainc.com. 

 

Follow The Balancing Act on http://www.facebook.com/TheBalancingActFans, http://twitter.com/BalancingActTV, and http://www.youtube.com/thebalancingact.