Fans of the new hit film, “Alice in Wonderland” can get a whole new palette of incredible colors from OPI and Windsor Beauty Supply. This hit film by Johnny Depp and director, Tim Burton is bound to break some box office records. It is being released this weekend in 3D at the IMAX all across North America. This is going to also create some popularity waves in salons and spas throughout Michigan as well. This is already proving to be a very successful series.
Farmington Hills, Michigan based Windsor Beauty Supply is on top of things as usual and has released these highly sought after colors on its websites. Now you have to be a beauty professional to get most of the products from this wholesaler but you can get some items for purchase inside the store. Windsor Beauty now has a phenomenal five locations including Grand Rapids, Farmington Hills, Fraser and Berkley just to name a few.
The colors in this collection include, Off With Her Red, Thanks So Muchness, Absolutely Alice, Mad as a Hatter. Local marketer, Ted Cantu has showcased these colors on his video web site, Hot Metro Finds.Com and he explains, “Why wait for the movie to come out? People want to see these colors now and that’s what we do here at Hot Metro Finds.Com. We literally took a camera around our store and showed the colors on video and explained to our customer why these nail polish colors are so special and unique and the response has been incredible! Video marketing is the way to go – we have had a lot of views on our site.”
These colors can be found in Ann Arbor, OPI nail salons in Birmingham, Brighton, Royal Oak, Detroit, Southfield, Commerce Township, Berkley, Grand Rapids, Lansing, North Muskegon, Coopersville, Canton, Wixom, Lakes Area, Warren, Walled Lake, South Lyon, Farmington, Farmington Hills, Troy, Madison Heights, and in the following areas.
“This is not the first time a wholesaler has used the web to get more attention in Michigan. We see this growing trend occur in more retail and wholesale environments. You can blast a clip out on the web in record time and plant it in front of thousands of people in tight niche markets. This also does great things for the business owners credibility not to mention self esteem” adds Michigan based online viral marketer Ted Cantu.
Michigan has seen the collapse of some great magazines and newspapers including the Ann Arbor News and Eccentric. Online marketing and viral video promotion is just the ticket to get new exciting brands out in front of people.
“The guys I talk to do not want to go the traditional route. They want to rely on things like viral marketing, online promotion to get the word out. The market is changing so fast and its important to stay on top of the trends. We see a lot less demand for traditional media such as print, television and radio” adds Cantu.
