News / Business
Starr Tincup Improves Account Services with Key Hire
Carla Joye joins integrated marketing firm to enhance account services
Starr Tincup, an integrated marketing firm for business-to-business software and services companies, today announced that Carla Joye has joined the firm.
Carla brings more than 25 years of direct marketing experience to Starr Tincup. Prior to joining Starr Tincup, Carla worked on both the agency and client sides for companies such as Epsilon, Rapp Collins, The Martin Agency, MCI Telecommunications and Fidelity Investments. She has also provided consultative services for several high tech start-up firms.
At Starr Tincup, Carla will serve in an account management role, utilizing her skills in lead generation and nurturing, customer relationship management, corporate positioning, branding and account development.
“Building a great marketing firm is all about hiring the best people,” said Bret Starr, principal and co-founder of Starr Tincup. “Starr Tincup has the luxury of recruiting all over the country to find the very best marketing talent. Carla is a great example of our commitment to hiring the very best. We look forward to her ongoing contribution to our firm, and to our clients.”
Carla earned her Bachelor of Arts degree in mass media and communication from the
About Starr Tincup
Starr Tincup is an integrated marketing firm for B2B software & services companies. We help our clients market smarter! Our scope of services includes planning, research, infrastructure and programs. Visit www.starrtincup.com or http://starrtincup.blogspot.com to learn more about our firm.
