Starr Tincup Co-authors Charlotte-based Accounting and Finance Trends Report with AccruePartners

Starr Tincup, an integrated marketing firm for business-to-business software and services companies, has recently co-authored a white paper with AccruePartners, a Charlotte, N.C.-based recruiting and staffing firm. The white paper, “2007 Accounting Talent Trends in Charlotte,” provides information on trends in local employee and employer needs in the Charlotte accounting and finance fields.

The white paper can be downloaded here: http://www.accruepartners.com/ACC_TRENDS_LP.html?refer=STMPR.

AccruePartners and Starr Tincup began the composition of this report with quantitative research into the Charlotte accounting and finance fields and an analysis of underlying macroeconomic trends that are impacting the community. The “2007 Accounting Talent Trends in Charlotte” report offers information on employment trends, accounting success stories and competitive best practices in the Charlotte area that will aid companies in attracting and retaining employees to fill their accounting vacancies. At the same time, this research helps AccruePartners better understand its target market and establishes them as thought leaders.

Finding an accountant, especially an accountant with the right credentials, education and personality to function at a specific company, is a challenge for Charlotte CFOs, controllers, senior accountants, HR professionals and business owners.

“Accountants have been in high demand in Charlotte for several years, and at the year end the demand increases even more,” said Amy Noland, principal partner at AccruePartners. “We really wanted to share the best practices of some of our clients with the marketplace at large so we, the Charlotte business community, could develop a better understanding of the needs of employees and how to find and keep that top talent. This report offers employers and employees a snapshot of what’s happening right here, right now, and you can’t get this kind of comprehensive information anywhere else.”

These findings and others are discussed in the “Accounting Talent Trends in Charlotte” report. The key points uncovered in this survey are as follows:

•           Accounting is the position with the second highest demand in Charlotte.

•           Accountants will only become more difficult to find in 2008.

•           Accountants are more commonly rejected for cultural and personality fit problems rather than credentials.

•           A third-party staffing and recruiting firm can reduce the workload and time-to-fill for hiring new accountants.

To learn more about the white paper or AccruePartners, visit their website at www.accruepartners.com.

About AccruePartners

At AccruePartners, we strengthen companies and build careers by bringing talented candidates and leading businesses together. We are a Charlotte, N.C.-based full-service recruiting firm handling both temporary and permanent placement. Our specialties include human resources, finance and accounting and corporate administrative support.  

For more about AccruePartners, visit our website at www.accruepartners.com.

About Starr Tincup
Starr Tincup is an integrated marketing firm for B2B software & services companies. We help our clients market smarter! Our scope of services includes planning, research, infrastructure and programs. Visit www.starrtincup.com or http://starrtincup.blogspot.com/ to learn more about our firm.