RMG Networks has announced its acquisition of Pharmacy TV. Pharmacy TV is a digital place-based video network that is deployed near the pharmacist counter in major grocery chains and pharmacy retailers. The network is engaged in the entertaining and informing customers of wellness related video content and relevant messages from the retailer and brand advertisers. The transaction will provide RMG with a powerful consumer care marketing solution to its place based media portfolio. The company will accelerate the deployment of Pharmacy TV during 2010. It is currently being deployed in select ShopRite grocery locations.
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RMG Networks is a leading place-based, video entertainment company. Our In-Flight Entertainment, Fitness Entertainment, Pharmacy TV, and NYTimes.com Today networks reach 25 million highly desirable and elusive viewers every month, leveraging over 60,000 video screens nationwide. RMG Networks is backed by National CineMedia, LLC (NCM), operator of the largest digital in cinema network in North America, and Kleiner Perkins Caufield & Byers (KPCB), a leading venture capital firm with a rich history of building entrepreneurial investments into successful enterprises.
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