Detroit, Michigan 3/29/2010 6:11:30 AM
News / Business

Yamaha Motorcycle Part Dealers Embrace New Advertising Tools

Michigan retailers gain new advertising platform to promote goods

Michigan has been popping up a lot in the news lately. Many businesses are leaving the state. Many more have folded their doors. This last week the Detroit Free Press released articles which propose that the city of Detroit should turn huge city blocks into farmland. In midst of all of this change it is worth noting that the world of advertising is also going through considerable change. Everything about web site design, promotion and search engine technology is changing and now is the time for Detroit to rise from this age of destruction and rise as the Phoenix.

Yamaha motorcycle parts dealer, Powers Edge.com has seen the light and is working with Hot Metro Finds creator Ted Cantu to increase more visibility to their web site promotion. In the few months they have collaborated together PowersEdge.com has seen their web sites jump over 15 million competing pages and reaching their number one spot on Google, Bing, and Yahoo. This type of advertising is revolutionary for one key reason. All of the online popularity the group has received was through online organic rankings and not the Google paid search engine results. This has a lot of traditional advertisers shaken up because this goes against the current standard.

This is a lot like stealing cable from Comcast. This is like hijacking a major television news network station. What Ted Cantu and crew are doing in Metro Detroit is monumental.  Hot Metro Finds, and online innovator Cantu explains, “We hear the stealing cable from Comcast analogy a lot but its important to keep things in perspective. What we are doing is totally legal and it comes down to knowing how to talk to search engines. We know how to put a companies at the top of search engines through viral web video commercials, top of the line press releases and the strategic position placement of well constructed web pages. Also take into consideration that we are saving our clients millions of dollars on advertising dollars. Michigan is ready.” Says Cantu.

The
atv/motorcycle industry is not the only place where Cantu has appeared. In recent months, the Detroit based Hot Metro Finds has appeared in the health care industry, legal firms, rock music, night clubs, restaurants, and green businesses. There is a huge waiting list to get into the production line. Cantu has been showing companies how to get a lot of exposure since the collapse of the Ann Arbor News, and other news media in S.E. Michigan.