Detroit, Michigan 3/29/2010 11:35:27 AM
News / Business

Yamaha Motorcycle Dealer Leads Online Example for Detroit Auto Industry

Online marketing changes the way a Yamaha dealership reaches new customers

When Powers Edge wanted to sell more products, vehicles, atv parts it did not hesitate to run to the web. They understood one simple fact. If they could get their company into top three spots on page 1 of Google things would become smooth sailing. Like most Michigan based retailers they had but one simple request. They did not want to use any Google pay per click ads when it came time to promoting their Yamaha motorcycle dealership on the web. This ATV / motorcycle dealer wanted to get there through smart online marketing strategies otherwise known organic search engine optimization.

The results have been stellar. In just a few short months Powers Edge has toppled the search engines with its unique traffic system designed by Ted Cantu and Hot Metro Finds. They occupy the absolute top spots for three keyword phrases on Google and hold even more spots on Bing and Yahoo.com. Cantu, a Michigan based search engine company that delivers more than standard SEO campaigns. Through a wild tapestry of online viral videos, press releases and sales copywriting Cantu and Co. have rewritten how companies are found on the world wide web.

“This has been about 4 years in the making. We have perfected an online marketing system that can put any product or service on the search engines. The State of Michigan needs to wake up and see the power of this technology instead of turning their back on it. Its still the dark ages in Michigan and keep in mind that we didn’t partake in any of the major dot com tech waves.” Says online marketer Ted Cantu. “Now that search engine technology has been perfected its time for Michigan companies to enjoy the benefits like Powers Edge.” adds Cantu.

Metro Detroit auto dealerships could learn much from this successful example. These unique traffic systems have literally propelled this Yamaha motorcycle parts dealer to the very top of the web and they are showing no signs of stopping. They are getting the top spots for their keywords nationwide and that is very significant. Michigan newspapers have been having a tough time staying afloat with the new economic challenges. Some, like the ill fated Ann Arbor News, have folded up entirely leaving automotive dealerships in a bind on where to publish their ads.

“Send them to me” says Cantu, “More Michigan retailers and auto dealers should be embracing the web instead of running away from it. Stop thinking singular web sites. You need to attack the web and build online traffic systems to protect and sustain your brand. Some auto dealerships know where I am coming from and they are going to be the ones who sustain over time. It is the nonbelievers who are going to face economic problems in the future.”

Cantu has brought over 50 industries to the web with online marketing. He holds many number one page 1 spots on Google, Yahoo and MSN. In addition to high ranking positions he also places companies in USA Today, PBS television, WJR Radio, Detroit Free Press, and Green Business Review.