Starr Tincup, an integrated marketing firm for business-to-business software and services companies, has recently co-authored a white paper with Bullhorn, the global leader in On Demand, front office staffing and recruiting software, providing the only completely integrated front office solution for staffing and recruiting firms. The white paper report, "Views on the Front Office: Staffing & Recruiting Professionals Preferences, Likes and Dislikes," seeks to inform staffing and recruiting professionals about the findings of market research conducted to determine the requisites of an ideal front office and the functions needed to create and sustain a competitive advantage in the staffing and recruiting industry.
The report can be downloaded here: http://www.bullhorn-contact.com/Web/Leads12.php?refer=EMHOUSETrends111307
Bullhorn and Starr Tincup began the composition of this report with quantitative research into the staffing and recruiting industry in the
Key findings of the report include:
· Those with sales or business development as their fundamental role in staffing and recruiting firms are generally satisfied with their current front office.
· Those who serve recruiting roles in staffing and recruiting firms are generally dissatisfied with their current front office.
· A significant percentage of staffing and recruiting firms is not utilizing a truly integrated front office.
· Most professionals (56 percent) currently use a vendor-provided system of one brand or another. A significant portion (29 percent) uses their respective firms’ in-house system.
· Most use those systems in combination with Microsoft Outlook™, Excel™ and/or a manual system.
· Recruiting and salespeople (business development) place varying levels of emphasis on the importance and potential impact of different front office features.
· The higher the professional’s level of responsibility in the firm, the greater the tendency to express satisfaction with the front office. Conversely, the lower the professional’s level of responsibility, the greater the tendency to express dissatisfaction with the front office.
About BullhornAbout Starr Tincup
Starr Tincup is an integrated marketing firm for B2B software & services companies. We help our clients market smarter! Our scope of services includes planning, research, infrastructure and