Most consumers of snacks unwilling to give up taste for enhanced nutrition: NaturalNews.com

Even among those who are seeking healthier snack options, taste is still a more important factor than nutrition in selecting a product, according to a survey conducted by Datamonitor.

Datamonitor surveyed consumers in the United States and Europe, with 1,000 of the respondents in the United States. Among U.S. respondents, 24.4 percent said they had become "much more" likely to seek healthy snack foods over the prior 12 months, and 36.7 percent said that they had become "slightly more" likely. Eighty percent of respondents in both survey regions, however, said that the flavor of healthy food products still needed to be improved.

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Most consumers of snacks unwilling to give up taste for enhanced nutrition http://www.naturalnews.com/022626.html

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