2008 is going to be a very difficult year for real estate brokers and agents says Stefan Swanepoel, best selling author of the new Swanepoel Trends Report. “Only once every few decades an opportunity comes by that massively impacts and defines an industry – a time in which very significant trends and events shape the future of that industry for many decades to come. We are now at that time for the residential real estate brokerage profession,” Swanepoel says.
“I have found the Swanepoel Trends Report to be right on. I use the foresight presented to maintain a competitive edge … their rigorous study of the market, understanding of our industry and intuition for the future are unparalleled,” says Jaren L. Davis, VP, Coldwell Banker Residential Brokerage, Utah. The 170-page in-depth real estate report gives real estate professionals the clearest overall picture of what’s happening in the residential real estate industry today. This year the annual report details technology, new business models, profitability, women, the youth, minorities, new online communities and of course the housing bubble. The Report is widely recognized as the leading compendium of real estate strategic knowledge. Researchers every year carefully monitor the changes, business models and trends that affect the residential real estate industry, which are discussed by industry analyst Stefan Swanepoel along with his insights, interpretation and suggested actions steps.
If real estate agents and brokers wish to survive the coming years and remain relevant and prepared for 2009 and 2010 they must clearly understand the changing real estate environment. Never before has the industry experienced so much change; change which has resulted in a widespread level of uncertainty and fear. According to the Report, real estate professionals will have to readjust their DNA and understand that transformation has become mandatory if they wish to be part of the winning side of the industry’s constant evolution.
The involvement of the Department of Justice, the changing borders and boundaries of MLS and identity theft are three of the concerns addressed in the 2008 edition. “Smart brokers, managers, association leaders and team leaders will use 2007 to restructure their businesses, gain the additional knowledge and skill set so as to maximize every opportunity that will ignite success and profitability,” Swanepoel emphasizes.
For more information on the Swanepoel Trends Report visit http://www.retrends.com/