Brattleboro, VT 6/12/2010 11:33:25 AM
News / Business

“Mass Email Senders” - The Top 5 Questions You MUST Ask to Avoid Disaster

By Josh Burns

Mass email senders are one of the most powerful and necessary tools you can use in your online business. Picking the right one can mean growth, stability, and profits like never before for your business...
 
But use the wrong
mass email sender, or ignore one of the five questions below and you could be in for a world of stress, pain, and financial ruin. But first let’s back up:
 
A Mass email sender (or Autoresponder) allows you to send out email to hundreds, thousands, or even millions of people with no more effort than you might take to send an email around to family and friends.
 
Without a good mass email sender, even the best
email marketing strategy is doomed to failure, so picking the right one is key to long term success.
 
Here are a few key questions to ask when you’re deciding on which mass email sender is
right for you and your business:
 
1) Does your mass email sender provide phone, live chat, and email support? (If they say no
to all three then stay away - you may need to get technical help if something goes wrong!)
 
2) How much does your mass email sender cost, and are there any hidden fees or startup
costs? (Be careful! Some of the better mass email senders are targeted at multi million
dollar corporations, and they can cost thousands of dollars per month to maintain!
However there are many consumer priced mass email senders that do the job like a pro, and
won’t cost you more than $20 per month)!
 
3) What percentage of the emails you send get delivered? (
Deliverability is a major issue with email marketing. If your mass email sender doesn’t get more than 70% of your emails delivered on a regular basis then it’s time to consider other options!)
 
4) Does your mass email sender comply with US CAN-SPAM regulations and  employ industry email marketing best practices? (If they give a wishy-washy answer then stay away! There are strict rules your mass email sender needs to follow to protect themselves, to protect you, and to protect your email marketing list from SPAM.)
 
5) Do you publish any white papers, user manuals, or study guides to help me improve my email marketing strategy? (Most good mass email senders do, and may even have a user
forum, or hold special live training events).
 
And of course, you should always ask to see testimonials from happy customers, after all - how can you know if it’s right for you without hearing what your peers think about it?
 
Now, keep those questions in mind but don’t get overwhelmed. Whether you’re a marketing
manager for an online business, a stay at home mom trying to make some extra income on the side, or a high school football coach trying to build an email list to support his team, you can do it with the help of a good mass email sender, and sound email marketing strategy..
 
Small businesses, large corporations, mom and pop shops and even artists are harnessing the
power of mass email senders to sell their products and services, promote other businesses as an affiliate, and bond with ever growing audiences across the globe.
 
Starting off on the right foot with your mass email sender can be an absolute key to success. Another key to a successful email marketing strategy is email list building and lead generation.
 
Not only can you reach your list with a few simple key strokes when you’ve picked the right mass email senders, but you can set a simple website that can make your list grow every day, increasing your results steadily as your audience and customer base grow day by day...
 
To discover the best mass email sender on the market, and get step by step directions on exactly how to send email and make money with the push of a button, watch this video: 
 

http://www.OvercomeEverything.com/massemailsenders