Brattleboro, VT 6/30/2010 12:02:38 AM
News / Business

“Hidden” Email Strategies For Multilevel Marketing (Part 2 of 5)

Overcome Everything, Inc.

Generating leads for your multilevel marketing business can feel like walking on hot coals sometimes… but it doesnʼt have to be a painful experience - especially when you have some powerful email marketing firepower under your belt.

Todayʼs hidden strategy for multilevel marketing has to do with your followup email marketing series. After a lead has signed up for your newsletter or email marketing list, you have the opportunity to schedule in anywhere from one or two, to hundreds of messages to be “dripped” to your lead over time. That means, each person who joins your multilevel marketing list will get your email sequence, in order, based on when they join your list.

For instance, if I joined your list just now, I would get your first email today - then tomorrow Iʼd get the second one, and so on and so on… The major benefit of using a multilevel marketing email drip sequence is the fact that it takes all of the followup and lead handling out of the equation for you, and lets you focus on other things as sales are generated in the background.

Here are a few ways to “trick out” your multilevel marketing followup sequence for more leads, more revenue, and less work :-)

Hidden Strategy #2) Multilevel Marketing Followup Sequence Tactics: First, always make sure to use every opportunity you have to expand your web of influence with your multilevel marketing leads. Become their friends on Facebook, follow them on Twitter, and ask them to do likewise. Find them on LinkedIn, YouTube, and anywhere else they might congregate with other potential leads for your multilevel marketing business…

You want to have your message in as many places as possible when your lead goes online, and be able to contact them in those environments, just in case email marketing isnʼt the best medium to reach them. The more of these offshoot lists you can build for your multilevel marketing business the better. You want to do everything possible to saturate their internet experience with your message. It may sound over the top, but to make your multilevel marketing message more than a blip on the radar these days, drastic times call for drastic measures.

Next, turn your leads into conversions as quickly as possible. I recommend rolling out a total doozey of an offer, something completely irresistible. In your multilevel marketing business, just like every other, a customer is worth a lot more than a lead, so do whatever you can to energize and convert those leads early on. You can have a special offer appear for every new member of your multilevel marketing list, so schedule one in early, and track the promotion to make sure itʼs working. Then, leverage your list into “proof elements.”

Schedule an automatic message to go out on a specific day in your multilevel marketing drip sequence. Use the message to ask your customers, your followers, or your leads to give you feedback. You could ask for testimonials, reviews, or just their thoughts. Make sure to use that “social proof” in your multilevel marketing materials whenever possible. A simple video recommendation from a happy client or customer could make a dramatic difference in your close rate.

Important! Before you start scheduling in your followup series: You will also need to know how to build your list for your multilevel marketing business, as well as how to avoid the number one email marketing mistake people make the practically destroys their sales...
Get your complete instructions for successful email marketing today at:

http://www.ListBuilding.com/multilevel-marketing