Multilevel marketing and email go hand in hand. The past four parts of this series exposed ways you can use email to take your multilevel marketing business to a whole new level...But this trick is going to knock your socks off…
Sometimes it can be like pulling teeth to figure out what message is going to resonate with your market, and how to motivate your multilevel marketing downline to produce. Lucky for you - there’s a way to sneakily test out your multilevel marketing promotion before you send it to your whole downline, customer base, or prospect list…
First, you’ll want to segment out 10 percent of your target market, that could be 10% of your downline, 10% of your multilevel marketing list, or 10% of your customer base… Next, take your top two ideas for your multilevel marketing message, and proceed with both of them as if they were finalized:
Draft your emails, write your blog posts, create your web-pages and offers, whatever it is you need to do to make your multilevel marketing message complete, do it. That means when you’re done you’ll have two complete multilevel marketing funnels in place and ready to rock.
Now, it’s a matter of splitting your 10% test segment in half, and sending that traffic evenly to each of the multilevel marketing sales funnels you put in place… What you’ll likely find, is that one of the approaches worked better than the other, and it may not be the one you thought would win…
I’ve run similar tests to this at Overcome Everything Inc, and what I’ve found is that about half the time I’m right, and the funnel I thought was the strongest won out… Which means that if I wasn’t testing, then about half the time, I’d be setting up systems that were doomed to failure from the very beginning.
What I’ve just described might sound like A/B split testing, but in reality it’s closer to the theory of “Gestalt Testing.” With A/B split testing, you’re only testing one element at a time, maybe the page background or an image, usually though it’s something more immediately effective like a website headline or subject line in the case of an email. The Gestalt theory basically says that any system design is greater than the sum of it’s parts. So before you go testing out those individual parts, do a small split test to find out which overall system for your multilevel marketing campaign is the strongest to start with…
Then, (obviously) you send the winning test out to the remaining 90% of your multilevel marketing list, (and rest easy knowing that you used a simple little trick that requires just a little extra work to get the best possible results for your multilevel marketing business)…
Split testing is a powerful way to ramp up profits and response quickly, but probably the fastest way to get beter results is to grow your multilevel marketing lists. Do you need more quality action takers in your multilevel marketing downline? Could you use more sales every day from less work? Is your prospective team member list growing by the minute, or stagnant and unresponsive? This video could very well be the answer you’ve been looking for to really crack the code to multilevel marketing (although ironically you won’t hear one mention of multilevel marketing in the whole thing - go figure ;-)
http://www.ListBuilding.com/multilevel-marketing
