07/13/2010 7/14/2010 10:53:22 AM
News / Business

Is Your Email Autoresponder Safe To Use?

Is Your Email Autoresponder Safe To Use?

Take it from someone who makes upwards of 3 million a year sending messages out through an email autoresponder: your email autoresponder you have can make you lots of money.

But is it really safe to use your
email autoresponder to make money online?

Well, that depends. If you break any of the "cardinal rules" below, your email autoresponder can get you into lots of trouble - and even prevent you from being able to send out emails anymore!

Getting "blacklisted" is no fun.

So pay close attention and make sure you are not breaking any of the following "cardinal rules" for email autoresponders below:

Email Autoresponder Cardinal Rule #1: Don't send spam on purpose.

Never send a message through your
email autoresponder to someone who hasn't opted in to your list themselves, and thereby requested information from you, especially if you don't have an unsubscribe link at the bottom of your email.

Sending emails through an emails autoresponder with no unsubscribe link will officially qualify you as "spam" and you will get banned.

Although you can, technically, send someone a message advertisement thorough an email autoresponder unsolicited (as long as you have a working "unsubscribe link,") I would not suggest doing that. First of all, you don't get very good results that way, and second of all, you can still get "flagged" as spam. It's just a bad idea. 

Email Autoresponder Cardinal Rule #2: Don't send spam accidentally.

How can you send spam accidentally through your
email autoresponder? There are a few ways, but two of the common mistakes happen when you break Cardinal Rule 1 or Cardinal Rule 2.

You can accidentally be sending spam through your autoresponder if you don't include a proper working "unsubscribe" link (so people can easily unsubscribe from your email autoresponder) at the bottom of every email.

You can also get in trouble by putting people's email addresses into your
email autoresponder yourself, and here's the funny part - even if they requested that you do, you're emails can still qualify as spam! See Rule #3 below to see why.

Email Autoresponder Cardinal Rule #3: Don't put people into your autoresponder yourself.

One of the things that people sometimes think they can do when they are starting to use an email autoresponder is to put the email addresses of friends into their email autoresponder...or take lists of hand written names they have collected on a list (think musicians at a show with a "sign up for my mailing list") in to their email autoresponder.

But this isn't really true. If you get email addresses yourself, even if you've collected them from people who want you to email them information, and put them in your email autoresponder, that is still not considered legitimate and you can get into trouble.

The only truly "safe" way to get more people on your mailing list in your email autoresponder is to have people opt THEMSELVES in.

And, the most 100% squeaky-clean way to have people opt themselves in to receive emails from you is actually the confirmed "double optin" process (you may have seen this yourself when you were asked to confirm your subscription by clicking a link in an email).

The consequences of sending out improperly from an
email autoresponder can be severe, and damaging to your future as an online marketer - including getting "blacklisted" for sending emails the wrong way.

So be sure you are not breaking any of the rules above, and use a good optin or squeeze page to collect your names and emails. To be sure you are doing it properly (and to learn how to build an easy optin process that will collect the most emails while remaining totally legal) just click the link below and I'll help you get started today.