Nordstrom, Inc. (NYSE: JWN), announced Tuesday that it has introduced a "Buy Online, Pick Up In-Store" option for Internet shoppers.
Customers can now pick up select merchandise purchased through Nordstrom.com at a Nordstrom location of their choice.
Due to the "Buy Online, Pick Up In-Store" special, Nordstrom, one of the world's leading department stores, is currently testing the service with items from its Women's apparel, Men's apparel, Women's Shoes and Cosmetics departments. Nordstrom plans to offer this service for all merchandise categories by September.
"Buy Online, Pick Up In-Store" allows the company to have direct merchandising for online shoppers. Nordstrom typically sends customers a confirmation email within one hour of receiving the online order during normal business hours. After receiving confirmation, customers may pick up their merchandise in the customer service department of the store.
Nordstrom also announced last week that it will move its half yearly sale for women and children from early June to May 21.
For the period ended May 3, Nordstrom's profit fell to $119 million, or 54 cents a share, from $157 million, or 60 cents a share, a year ago.
As of 1:17pm, Nordstrom's stock price is at $35.58, down $1.33 (3.62%).
Nordstrom offers its services online at http://www.nordstrom.com.
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