Solar Velocity Announces the Successful Creation and Implementation of Newest Email Marketing Techniques for Automotive Industry

Solar Velocity, an innovative interactive marketing agency, announced today the successful implementation of a comprehensive email marketing campaign that not only effectively created awareness and interest, but also engaged the recipients in communication through the use of an advanced E-Customer Relationship Manager (eCRM), custom developed for an automotive industry leader.

Email communication is an impacting and successful marketing tool-when utilized correctly. Engaging customers in a two-way communication process, rather than simply sharing information, is the next big trend in successful and profitable customer relationship building. The eCRM that was provided allowed staff to easily customize email blasts and newsletters based on the particular data collected from that site visitor. The collected information and its application to communication efforts have generated over 10,000 opt-in email campaigns within the very first month. Businesses are beginning to realize the potential of email marketing campaigns as consumers shift towards a preference for a more involved process. 

About Solar Velocity

 Solar Velocity is an award winning, interactive marketing agency that provides innovative and creative results-orientated solutions that maximize profits for clients. Based in Atlanta, Georgia, Solar Velocity designs and develops wide-ranging marketing and technology solutions for clients, from creative web designs and complex web development to developing marketing strategies and branding, services are designed to achieve optimal brand awareness, along with increased sales, profitability, and high client satisfaction.

For more information concerning Solar Velocity and the e-Customer Relationship Manager, please contact