SARASOTA, Fla. 6/11/2008 1:30:00 AM
News / Business

Identity Theft Protection Expert from One You Security Provides Subscribers with the Latest Consumer Education on How to Protect Their Identities

(One You Security) The onslaught of breaches pummeling consumers' identities has necessitated a diversified approach to identity theft protection, said the president and CEO of One You Security, LLC. The company therefore decided not only to help consumers make their Social Security numbers useless to thieves, but also to provide them with the latest in consumer education on the matter from the firm's chief security analyst, Robert Siciliano, a widely televised and quoted identity theft protection expert.

"Financial identities are under siege from all sides," said Siciliano. "The dangers arise so quickly, that even the most vigilant among consumers need guidance to remain abreast of their financial identities' many vulnerabilities. This only happens through ongoing, continually reinforcing identity theft education."

Chief security analyst for One You Security (http://www.oneyou.com) and a member of the Bank Fraud & IT Security Report's editorial board, Siciliano leads Fortune 500 companies and their clients through consumer education workshops that explore security solutions for business and individuals. A longtime identity theft protection speaker, he has discussed data security and consumer protection on CNBC, on NBC's "Today Show," FOX News Network, and elsewhere.

According to a May 19th report by The Associated Press, 38 individuals faced charges from authorities in Los Angeles, Calif., and New Haven, Conn., that they had stolen names, Social Security numbers, credit card data and other personal information from Internet users. Their members' outposts stretched from Romania to the United States, Canada, Portugal and Pakistan, the article alleged.

"Organized crime rings work in concert to steal identities," said Siciliano. "There's big money to be had in identity theft, and savvy criminals who operate globally through their vast, organized networks understand this. The scenario seems daunting to consumers who just want to protect their information from the unscrupulous. Fortunately, with just a little bit of help, consumers can learn how to make their personal information increasingly impervious to thieves' intrusions."

Subscribers to One You Security benefit from identity theft education material such as newsletters and special alerts (including video: http://www.youtube.com/watch?v=dLylU5xflx8) from Siciliano himself, who makes defining identity theft as a systematic flaw and providing a simple yet comprehensive solution to his goals. Siciliano's alerts are designed to help consumers avoid scams and practices that make the identity thief's job easy and to inform them of the latest data breaches. The firm backs all its offerings with a 100 percent service guarantee.

"One You's service strives to render the subscriber's Social Security number useless to thieves," said Chris Harris, president and CEO of One You Security. "An integral part of this is in One You's activation and management of subscribers' fraud alerts with the major credit bureaus. But perhaps an even larger piece of the puzzle is the consumer education that One You provides with Robert Siciliano, whose experience in presenting workshops on identity theft prevention to audiences at Fortune 500 firms uniquely qualifies him to be a personal sherpa on identity theft protection to each and every One You subscriber."

"Those who subscribe to One You's service get automatically plugged into my personal e-mail network to receive regular alerts on identity theft prevention," Siciliano added. "Each alert is a resource that helps consumers learn how to block the many points of entry available to thieves trying to gain law-abiding citizens' identities. The idea is to help One You's subscribers stay on top of what is new in identity theft prevention and ahead of what is next."

YouTube video shows Siciliano on FOX News Network, where he explains how thieves were able to crack the computers of Hannaford Bros., a grocery chain that operates 165 stores in the Northeast, to obtain the credit card and debit card numbers millions of millions of customers:

http://www.youtube.com/watch?v=xKoI07bj_H8

Video of Siciliano at VideoJug features him sharing advice on how consumers can protect themselves from identity theft and fraud:

http://www.videojug.com/search?keywords=siciliano

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About One You Security, LLC
Sarasota, Fla.-based One You Security's mission is to eliminate the threat and consequences of identity theft. For just $10 per month, anyone can sign up for One You Security's identity theft protection service, a proactive, preventative approach whereby the company activates and manages its customers' fraud alerts with major credit bureaus. Subscribers also receive full access to ongoing education from identity theft protection expert Robert Siciliano, chief security analyst for One You Security (http://www.OneYou.com), which backs up its promise to protect clients' financial identities with a 100 percent service guarantee. To sign up for One You Security, dial 1-800-434-2010.

About IDTheftSecurity.com
Identity theft affects us all, and Robert Siciliano, CEO of IDTheftSecurity.com (http://www.IDTheftSecurity.com), chief security analyst for One You Security, and member of the Bank Fraud & IT Security Report's editorial board, makes it his mission to provide consumer education solutions on identity theft to Fortune 500 companies and their clients. Author of "The Safety Minute: 01" and leader of personal safety and security seminars nationwide, Siciliano has been featured on "The Today Show," CNN, MSNBC, CNBC, "FOX News," "The Suze Orman Show," "The Montel Williams Show," "Maury Povich," "Sally Jesse Raphael," "The Howard Stern Show," and "Inside Edition." Numerous magazines, print news outlets, and wire services have turned to him, as well, for expert commentary on personal security and identity theft protection. These include Forbes, USA Today, Entrepreneur, Woman's Day, Mademoiselle, Good Housekeeping, The New York Times, Los Angeles Times, Washington Times, The Washington Post, Chicago Tribune, United Press International, Reuters, and others. For more information, visit Siciliano's Web site (http://www.idtheftsecurity.com/), blog (http://www.realtysecurity.com/blog), and YouTube page (http://www.youtube.com/stungundotcom).

The media are encouraged to get in touch with any of the following individuals:

Chris Harris
President & CEO of One You Security
PHONE: 941-342-0500 (x231)
chris@oneyou.com
http://www.oneyou.com

Robert Siciliano
CEO of IDTheftSecurity.com
Chief Security Analyst for One You Security
PHONE: 888-SICILIANO (742-4542)
FAX: 877-2-FAX-NOW (232-9669)
Robert@IDTheftSecurity.com
http://www.idtheftsecurity.com

Brent Skinner
President & CEO of STETrevisions
PHONE: 617-875-4859
FAX: 866-663-6557
BrentSkinner@STETrevisions.com
http://www.STETrevisions.com
http://www.brentskinner.blogspot.com