Washington, DC 8/12/2010 11:57:33 AM
News / Internet

13 Year Old Gains 16,000 Fans in 96 Hours on "Officer Ludwig" Facebook Page



Officer Ludwig is dying, and the Facebook page created in his honor is exploding.  In just 96 hours the page gained 16,000 fans.  You too can see numbers like this, and you don't need any programming skills, custom tabs, HTML tricks or Facebook application development skills.  All it takes are a few Facebook ads and page management techniques, and you too can enjoy viral growth on your page.  Here's how:

1. Choose a Great Page Name
Not to short, not too long.  "Officer Ludwig" is short, conveys authority, and is personable.

2. Build Up Seed Content
Allow posts by fans and the page itself, which is critical to spurring viral growth.

3. Run Ultra Targeted, Ultra Personal Ads
Running ads using Officer Ludwig's workplace targeting, including jargon police officers could identify with such as "officer down" and "signal 13", drove fans to like the page because they could identify emotionally with it.

4. Initial Engagement
Update the page regularly to keep engagement high and increase the Post Quality Score.

Check out this article to see more tips and tricks for increasing your fan base and engagement on Facebook.

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