Huntersville, NC 7/2/2008 3:57:31 AM
News / Business

Plano, Texas REALTORS® develop custom web and search engine optimization strategy with Pro Step Marketing

Pro Step Marketing, a real estate-focused marketing strategy, design and implementation firm, teamed with the Reechia Powell Realty Group of Collin County, TX to create a comprehensive marketing strategy to increase the team’s online presence. The results of this strategy include a custom website with advanced search tools and search engine-friendly content.

Featuring a clean and attractive design, compelling copy, helpful resource tools and advanced property searches, visitors of this Plano, TX real estate website are presented with a unique layout to explore. With easy-to-follow navigation, available properties in the Plano, Allen and Murphy real estate markets are very accessible to prospective homebuyers.

A new search engine optimization program has also been implemented that will eventually move the unique website up in the natural search engine rankings on Google, Yahoo! and MSN. Ranking vary depending on search engine. Keith Powell, the Buyer’s Agent for Reechia Powell Realty Group, said this part of the marketing strategy will lead to more recognition throughout the Plano, Allen, Murphy and surrounding area communities as well as on the Internet.

“We love our website for both its design and ease of use. Both Reechia and I had looked at many sites prior to deciding what we wanted for our site. Both buyers and sellers are able to access the site and set up their own search within two to three clicks,” Keith said. “We have community searches set up for Plano, Allen, and Murphy. If the buyer or seller is looking for a gated community, golf course or an active adult community, they can search for those communities by clicking on a tab. Everyone at Pro Step Marketing, from designing to the final site going live, listened to our concerns and needs. To say the least, we are excited about our site and how we are climbing the placement ladder in with the search engines.” 

Together, Reechia and Keith Powell lead the Reechia Powell Realty Group in providing one-of-a-kind real estate service for the Collin County, TX area. As a member of the prestigious Howard Brinton STAR POWER Stars, Reechia is a highly qualified and experienced REALTOR® who has a great knack for understanding her clients’ personal real estate needs.

Pro Step Marketing, located in Huntersville, North Carolina, provides Real Estate Web Design, marketing consultation and education services to real estate agents across the country, along with logo design, branding services for print and web, website design and development, including lead integration strategies, and search engine optimization. Pro Step Marketing has a team dedicated to pulling all the pieces together so its clients can finally get the results they’ve always wanted from their real estate marketing strategy.