Well hello there friend!
I wrote this little article just for you, you gorgeous human being, you. I'm always looking for ways I can help the type of business owner who's tired of cold calls and inbound phone sales, and who isn't quite ready to jump into the technologically rich world of live webinars just yet.
Teleseminars are simple, imagine selling your product or service from the stage at a seminar or industry conference. Now, imagine doing the same pitch, but in your bathrobe in your home office with a martini and a phone. (cocktail optional).
Teleseminars work by getting all of your most active and interested prospects on a conference (or "Bridge") line at the same time. You'll want to teach them something worthwhile, tell some entertaining stories, and really keep their attention (Just like a public speaking gig) but most of the pressure that makes people hate public speaking is non-existent with Teleseminars because you simply can't see the people you're talking to.
At the end of your teleseminar, you'll want to send everyone to go buy your product or service at a specific web address.
Teleseminars are a fantastic way to reach out to your prospects and customers, to deliver value to them, and to make a bunch of sales all at the same time. So, if you're interested, I'll share with you an often overlooked way to crank up the effectiveness of your teleseminars... sound good?
Excelsior.
I call this tactic the "Social Proof Supernova" (and be careful not to do this with more than 2,000 teleseminar attendants, or you could lose all control of your teleseminar)...
To pull of the supernova effect, all you have to do is unmute your teleseminar guests. All of them. At the same time.
Why in heavens name would you do that?
Because of the experience of your prospects. They'll go from listening to one person talking (you) to hearing tens, hundreds, even thousands of people who are also listening to the same teleseminar. That immediately re-affirms the fact that they are in the right place at the right time (after all, other people showed up too). and it has the added benefit of making the rush to buy at the end of the call all the more frantic.
It's simple to do this:
At the beginning of your call (and any time you want some audience feedback to liven up your sales message) simply unmute the guests on your teleseminar line after asking them to "make some noise" - you'll be amazed by the blaring squawking din that results.
Like I said, be careful - I've held a teleseminar where the "Supernova Effect" was so loud, the moderator controls on the teleseminar line temporarily stopped working (the phone system wasn't able to differentiate between the dial tones I pressed on the phone, and tall the noise from the people on the teleseminar line)...
To learn more about cutting edge marketing tactics that do the heavy lifting and time consuming work for you, check out the video below:
http://www.ListBuilding.com/kickass-teleseminar
