Brentwood 9/17/2010 10:12:39 PM
News / Health & Wellness

Tough Talks

Parents still don’t know how to talk to kids about drugs.

More than one in five parents feel ill-equipped to prevent kids from trying drugs and alcohol, according to survey data from Partnership for a Drug-Free America and the MetLife Foundation.  

The new data comes from the 2009 Partnership Attitude Tracking Study (PATS), sponsored by MetLife Foundation, which found more than one in five parents feel there is little they can do to prevent their kids from trying drugs (22 percent) and alcohol (27 percent). The survey also found only two in five parents (39 percent) feel strongly that they could immediately stop their kids from using drugs once they've started.  PATS data released earlier this year also confirmed marked increases in teen use of alcohol, Ecstasy and marijuana, namely those substances that teens are most likely to encounter is social situations.  

To help motivate and equip parents to talk with their kids about the dangers of substance abuse, the two organizations are focusing the next phase of their award-winning radio campaign on better preparing parents on ways to safeguard their kids from the risks of drug and alcohol use. 

Help on the Radio

To begin an ongoing conversation, the Partnership and MetLife Foundation's parenting skills campaign will air educational messages on radio stations in local markets nationwide through the end of October 2010. The campaign is backed by online tools and tips for raising drug-free teens.  

"It's crucial that we help parents understand the threats facing teens today, help them be more confident about their ability to make a difference, and equip them with useful resources, which is the purpose of this campaign," said Steve Pasierb, president of the Partnership.  

"By talking with teens about the dangers of drug and alcohol use, parents can help protect their kids and keep them safe," said Dennis White, president and CEO of MetLife Foundation. "Parents strongly influence the decisions teens make and this campaign provides much-needed tools to help parents feel better equipped to discuss this important health issue with their kids." 

Drug Treatment at La Paloma

Considering the age of the average person seeking treatment is getting younger and younger, the program couldn’t come a moment too soon. If you or someone you love is battling an addiction, call La Paloma at our toll-free number. Someone is there to take your call 24 hours a day and answer any questions you have about treatment, financing or insurance.