CBS and the Associated Press detailed a report bearing news on July 26th that Congress approved mortgage relief for 400,000 struggling homeowners as part of a housing plan that will let homeowners who cannot afford their mortgage payments refinance into more affordable government-backed loans rather than losing their homes.
Joy Gendusa, PostcardMania’s CEO, replied with the same response as she had when the FHA limits were raised – which is the mortgage industry needs to market and promote these assistance packages to homeowners who are in need while they can still help them.
In a recent interview, Joy detailed the different mortgage cards that her company was producing right now for the mortgage industry. “Those that are promoting now are the ones that are serious about the game – ones who got in [the mortgage industry] for a quick buck are gone,” she said. Gendusa went on to say that because there is so much less competition, those that do promote will gain the business.
“There are a lot of people that can be helped with the new Senate Bill and the higher FHA limits,” Gendusa went on to say, “and those that market their ability to help them will be able to ride the wave to better economic times.”
About PostcardMania:
Using a powerful, simple, extremely cost effective way of communicating with customers has earned Joy Gendusa Inc Magazine’s recognition as the nation’s fastest growing direct mail postcard-marketing firm with year 2007 revenues at nearly $19,000,000. Gendusa began in 1998 with zero investment capital. Today, her Clearwater, FL firm called PostcardMania, employs over 150 people and prints 4 million and mails 2 million postcards representing more than 31,000 customers in over 350 industries each week. Visit www.postcardmania.com
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