STRATEGY made its debut on the newsstands for the first time recently profiling industry powerhouses on topics from real estate to marketing to stock markets. In the magazine is an interview of Postcardmania CEO, Joy Gendusa, detailing the one key datum that she used as a guiding factor in expanding her company.
Gendusa, a sought-after marketing expert, bootstrapped her way to success in the spirit of true entrepreneurialism, creating PostcardMania – ranked as the nation’s fastest-growing direct mail postcard marketing firm by Inc Magazine. Joy began PostcardMania in 1998 with no capital injections of any kind, only a computer and a phone. Almost ten years later, Joy is still sole owner of the Clearwater, Fla. firm that boasts revenues of nearly $19 million, prints 4 million and mails 2 million postcards weekly representing 31,000-plus customers in more than 350 industries.
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About Joy Gendusa:
Using a powerful, simple, extremely cost effective way of communicating with customers has earned Joy Gendusa Inc Magazine’s recognition as the nation’s fastest growing direct mail postcard-marketing firm with year 2007 revenues close to $19,000,000. Gendusa began in 1998 with zero investment capital. Today, her Clearwater, FL firm called PostcardMania, employs over 150 people and prints 4 million and mails 2 million postcards representing 31,000-plus customers in over 350 industries each week. Visit www.postcardmania.com
About Strategy Magazine:
STRATEGY Magazine is the premier tool for business professionals; keeping them current as they progress in their careers. The publication offers general business information, strategies, and tips in addition to specific information and strategies across eight different disciplines, including: Accounting, Entrepreneurship, Finance, Information Technology, Management, Marketing, Real Estate, and Supply Chain Management.
