Halloween Costume Sales Boost Body Body’s October Sales

Ranowear, Inc. owner of online retailer BodyBody.com reports higher than expected Halloween costume sales for the month of October contributing to a strong fall sales season. Fall has in past years been a period of slowing sales for a brand that is so strongly associated with swimwear and resort wear. The strategy of product diversification has begun to show signs of success this year, however.  Non holiday sterling silver jewelry and sexy lingerie sales held up while open cup bras and sexy panties continued to provide a solid base of conversions.

Body Body carries a large selection of Halloween costumes from designers such as Forplay, Seven ‘til Midnight and Xgen.  Along with its unique collection of lingerie offerings, Body Body should have the perfect item for every sexy party. Body Body’s brilliant stock of handmade chunky jewelry with semi-precious stones set in sterling silver should be the perfect gift for any woman who really wants to stand out this holiday season.

“Trending this year is luxury and semi-precious jewelry,” states Ranowear President and CEO, Willis Domingo. “As we emerge slowly from the recession, pent up desires for truly beautiful products are being released. Body Body is set to satisfy those desires with its sterling silver jewelry.”

For additional information on the news that is the subject of this release contact Catherine Stend or visit www.bodybody.com.

About Ranowear:
Ranowear, Inc. is an Illinois corporation founded in 2004. It specializes in retail sales of women’s apparel and sexy merchandise.

Contact:
Catherine Stend, Director of Public Relations
Ranowear, inc.
catherine@bodybody.com
http:www.bodybody.com